We had a computer glitch yesterday morning that prevented this post from linking to the Billboard Insider main web site. We did get it fixed, but we know there were a few of you that might have missed this outstanding conversation with Max, which is why we are running it […]
Business
Ross McNab in as Vistar Media Chief Revenue Officer
New York, NY, November 28, 2023 – Vistar Media, a cutting-edge global provider of programmatic technology for digital out-of-home (DOOH), announced today it has named Ross McNab as Chief Revenue Officer. McNab joins Vistar from Cardlytics, where he served as Chief Business Officer for four years, successfully steering the company […]
Company of the Day – Evansville Outdoor
Company: Evansville Outdoor Markets: Southwest Indiana Headquarters:P.O. Box 3872, Evansville IN 47737 Phone: 812-471-0809 E-Mail: rnelson@evansvilleoutdoor.com Evansville Outdoor operates over 50 billboard faces in Southwest Indiana. The company is privately held. David Mounts is the company’s President. To receive a free morning newsletter with each day’s Billboard insider articles […]
Lindmark Companies Earns 2024 Great Place to Work Certification ™
Norman, Oklahoma — Lindmark Companies are proud to be Certified™ by Great Place to Work® for the 3rd year in a row. The prestigious award is based entirely on what current employees say about their experience working at Lindmark Companies. This year, 82% of employees said it’s a great place […]
Company of the Day: Fox Outdoor Advertising
Company: Fox Outdoor Advertising Markets: North Georgia Headquarters: 6350 Lake Oconee Parkway, Suite 102, PMB 113, Greensboro, GA 30642 Phone: 770-765-2510 Email: sales@foxoutdooradvertising.com Fox Outdoor owns and operates 20 static and tri-vision faces, and 3 digital billboards in the North Georgia Market including the following areas: Cornelia Baldwin, Toccoa Eastanollee Augusta Martinez In October 2015 […]
Billboard Insider Classifieds November 25, 2023
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Happy Thanksgiving from Billboard Insider
Billboard Insider is taking tomorrow off for Thanksgiving. We have lots to be thankful for. To OUTFRONT’s Shelli Bergren for being our first newsletter subscriber. To Joe White at Huntington Billboards for being our most recent newsletter subscriber. That makes 3,318! To 72 Lamar Advertising employees for being our […]
How AI Could Impact the Advertising Landscape
By Mark Boidman, Partner, Solomon Partners Artificial Intelligence (AI) is transforming the world of advertising. With the increasing use of AI, media is undergoing a transformation in terms of advertising content, placement, and effectiveness. The global market for AI in advertising is expected to reach more than $100 billion by […]
Legacy Outdoor Buys 361 Faces in Arkansas and Missouri
Legacy Outdoor Advertising is very excited to have completed the acquisition of 361 out of home faces in Northeast Arkansas and Southern Missouri from American Outdoor Advertising, Inc and American Billboards, LLC. Billboard Insider talked with Legacy’s CEO Mark S Liljehorn about the transaction. Tell us about what you bought […]
US Billboard Revenues Flat, Place Based & Transit are Recovering
Last week the OAAA announced that US out of home revenues increased 1.1% in the third quarter of 2023. A look behind the numbers finds that three out of home sectors grew and one declined. Roadside billboards which account for almost three quarters of the US market, grew 0.9% in […]