Company: Magellan Transit Media Markets: Nationwide Address: 3745 Cherokee St NW, Suite 304, Kennesaw, Georgia 30144-06788 Email: sales@magellan-tsa.com Phone: 770-956-1419 Magellan Transit Media creates advertising campaigns on the site of a nationwide network of trucks. Magellan was started in 1994 and installs vinyl adhesive backed ads on the side of commercial vehicles. The company is […]
Business
Anna Bager, OAAA OOH Media Conference, Keynote Speech
Welcome to the 2024 OAAA OOH Media Conference. This year marks our most diverse and dynamic event yet, with over 1,000 attendees spanning our incredible membership, world-class brand marketers, agency leaders, and technology partners – all here to elevate and celebrate out of home. This year’s theme is “Our Moment,” […]
Day 1 of the 2024 OOH Media Conference in 4 Quotes
Anna Bager on why the just released MRC standards are a great thing for out of home In a recent Mediapost survey of advertisers and agencies, 87% said MRC accreditation was important to their measurement data. ANA + 4A’s are big supporters as well. This was a moment we […]
Screenverse Secures $10.5 Million Investment
Funding round marks a pivotal moment for Screenverse as it aims to accelerate DOOH advertising’s programmatic future NEW YORK, April 30, 2024 /PRNewswire-PRWeb/ — Screenverse, a monetization and ad management partner for DOOH (digital-out-of-home) media owners, announced a $10.5 million investment led by Volition Capital. This funding round marks a pivotal moment for Screenverse as it […]
Who’s Who on the Public Out of Home Boards
Here’s a list of the non-executive board directors for Lamar, OUTFRONT and Clear Channel Outdoor. Clear Channel Outdoor and OUTFRONT pay more to directors than Lamar. Two Clear Channel directors (Jinhy Yoon and Ted White) work for free. Yoon is a credit analyst at Pimco Investment Management and is barred […]
Dave Wood of Verde Outdoor Added to OAAA Board of Directors
With the OAAA OOH Media Conference in full swing in Carlsbad this week, Insider will provide information each day as it comes across our desk. Yesterday, the OAAA announced that Dave Wood, President & CEO of Verde Outdoor, is joining the OAAA Board of Directors. From the OAAA: With […]
Company of the Day – Logan Outdoor
Company: Logan Outdoor Markets: Florida Address: 1716 W. Lemon St, Tampa, FL 33606 Email: info@loganoutdoor.com Phone: 813-253-3367 Logan Outdoor operates a billboard plant with over 13o static faces in Central Florida, including Tampa, St Pete, Clearwater and six surrounding counties. Their plant includes both single and stacked bulletin structures. Lelia […]
Who Makes What at the Public Out of Home Companies
Here’s a listing of who makes what at the three largest US public out of home companies in 2023. Lamar’s execs were the only group to see increased compensation in 2023. This is as it should be. The stock did well, cashflow is at record highs and Lamar has an […]
Company of the Day: Made You Look
Company of the Day: Made You Look Digital Markets: West Virginia Address: PO Box 1864 Lewisburg, WV, 24901 Email: madeulookdigital@gmail.com Phone: 304-638-4055 Made You Look Digital operates three digital billboards in Fairlea, Lewisburg and Whjite Sulphur Springs, West Virginia. Here is a picture of Made You Look Digital’s owner Travis […]
Billboard Insider Classifieds April 27, 2024
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]