December 7th, 2023 SignBird is thrilled to announce a groundbreaking addition to our suite of services tailored specifically for the Out-of-Home Advertising industry. As a part of our ongoing commitment to delivering unparalleled value, SignBird is now offering a Proof-of-Performance Partner Program. Click this link to qualify to be […]
Insider has learned that after 5 years of crafting, analysis and feedback from media owners, data providers, agencies and brands from continental and international sources, the Media Rating Council has released the OOH Standard draft for public comment which ends Dec 18th, 2023. Please click here for the MRC release and […]
Company: Granite State Media Markets: Connecticut Address: East Brooklyn, Connecticut Phone: 860-377-1430 Granite State Media operates a billboard plant in Northeast Connecticut. The plant consist primarily of wood structures with poster panels. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
As Insider continues our annual reviews of aspects of the OOH industry, this year we wanted to look at the labor and HR market. It seemed as if finding and keeping workers has been a steady theme throughout 2023. Robin Karp is the Director of Human Resources for Link Media […]
Daktronics has been on a roll and that trend continues with the reporting of their second quarter results. Here are select information from both their earnings press release and their investor call held yesterday. Q2 FY2024 financial highlights: Sales of $199.4 million, a 6.4 percent increase from the second quarter […]
NEW STUDY FROM BENCHMARKETING FINDS SHIFTING GREATER SHARE TO OUT OF HOME MEDIA DRIVES HIGHER EFFECTIVENESS AND ROI FOR BRANDS DECEMBER 5, 2023 (WASHINGTON, D.C.) – A new study from Benchmarketing, a division of Omnicom Media Group, found that increasing out of home’s share of media plan allocations leads to […]
Central America, [12/1/2023] — Color Visión, the leading outdoor advertising company in Central America, is pleased to announce the appointment of Mr. Kurt Tingey, formerly Chief Financial Officer and Executive Vice President of Clear Channel Outdoor, to its distinguished board of directors. This strategic addition comes at a crucial moment […]
Company of the Day: Fruitland Outdoor Advertising Markets: South Carolina Address: 138 Webber Rd, Faffney, SC. 29342 Email: trey@fruitlandoutdoor.com Phone: 864-425-8259 Fruitland Outdoor is a family owned billboard company that operates in the upstate of South Carolina. The company is owned and operated by Joey Lemmons who founded the company. Insider talked with Trey […]
Elevate Your Safety Skills at Formetco’s 2024 Q1 OOH Safety Training Event In the world of outdoor advertising, safety is of paramount importance. Whether you’re an industry veteran or just starting your career, staying informed and well-trained in safety procedures is crucial. That’s where Formetco comes to the rescue […]
Company: Garden State Outdoor Headquarters: 2 Convention Boulevard, Suite 100, Atlantic City, New Jersey 08401 Markets: New Jersey Phone: 609.340.0040 Email: info@gardenstateoutdoor.com Garden State Outdoor and its affiliate companies, Camden Outdoor and East Coast Outdoor have created some of the most iconic outdoor advertising displays in the industry and throughout New Jersey. […]
