Campaign reports that Matthew Dearden, Clear Channel Outdoor’s President,Europe has left the company. Dearden joined Clear Channel Outdoor in 2010 and was president of Clear Channel UK prior to accepting the post of President of Clear Channel, Europe. Partick Ugeux, the chief transformation officer at Clear Channel International has also […]
Business
Company of the Day: See-Co Outdoor
Company: See-Co Outdoor Advertising Markets: Oklahoma Headquarters: Oklahoma City, Oklahoma. Phone: 405-641-9243 See-Co operates a 35 face billboard plant in Purcell, Norman and Guthrie, Oklahoma. The company is owned by Jim Benson. Paid Ad
Billboard Spacing
What’s proper billboard spacing? When Insider approaches Winnemucca Nevada on I-80 he sees thirteen 14 by 48 steel monopole billboards spaced 500 feet apart on on the south side of the freeway. They show up as small dark lines off I-80 on the google map picture below. Many of […]
Company of the Day – Scotty Outdoor
Company: Scotty Outdoor Market: Central and Eastern North Carolina. Headquarters: P.O. Box 974 Snow Hill NC 28580 Phone: 252-468-6969 Email: scottyshivar@gmail.com Scotty outdoor has been serving the Central and Eastern North Carolina billboard market for over 30 years. They also build custom signs, billboard structures, vinyl installs and management. Scotty Shivar is the owner. Paid Ad
Signal Outdoor Expands to Westchester
Effective July 1, Signal Outdoor Advertising, LLC became the operator of the Westchester County, NY, bus shelter program. There are approximately 340 shelters with 680 ad faces. “We are very excited about operating in Westchester as it is a premier franchise and is contiguous with other Signal markets in New […]
Cemetery Looks To Install Billboards
With fewer people opting for a traditional burial and grave site, an Easton PA Cemetery is considering installing two digital billboards overlooking Cemetery Curve on Route 22. The Morning Call reports that with more families opting for cremation, cemetery officials are looking at their options for raising money. Easton Cemetery […]
Lindmark Acquires New Mexico Assets
Lindmark Outdoor Media (formerly Blue Sky Outdoor) acquired the Southern New Mexico assets of Newman Outdoor. The transaction closed this week and now gives Lindmark over 1,400 faces from Oklahoma to New Mexico. Trent Lindmark told Insider that there are not many opportunities that emerge where a smaller outdoor company […]
Company of the Day: Link Media Outdoor
Company: Link Media Outdoor Markets: Alabama, Florida, Georgia, Wisconsin Headquarters: 8918 W 21st North, Wichita, KS 67205 Phone: 844-404-5465 Email: Info@LinkMediaOutdoor.com Link Media Outdoor is a wholly-owned subsidiary of Boston Omaha Corp, a public holding company which also has investments in insurance and real estate. Link was formed in June 2015 […]
Online and TV ads disliked way more than billboard ads.
Here’s a fascinating chart from Marketingcharts.com on the most widely disliked forms of ads. Online popups and mobile ads are disliked by an 70-75% of viewers. TV and online video ads are also highly unpopolar. Billboard ads are disliked by only 21% of viewers. Paid Ad
Company of the Day – RoosterWorks247
Company:RoosterWorks247 Market: Jacksonville, AL Headquarters: 1590 Pelham Road South, Suite 3 Jacksonville, AL 36265 Phone: 256.591.6462 RoosterWorks247 operates a digital billboards on Highway 21 Northbound across from Wal-Mart in Jacksonville, AL. The company’s owner is David Glass who also owns an insurance agency. Paid Ad
