Business

From The Archives: Dick Rhodes On Setback Signs

We are slowly restoring our story archives following our hack.  This interview with Dick Rhodes, which Insider published on September 14, 2015 is one of the first stories we’re adding back. Insider wrote a post discussing the shortcomings of setback signs. Dick Rhodes of Dusty’s Outdoor Media wrote a thoughtful […]

Company Of The Day: XMark Outdoor

Company: XMark Outdoor  Office: Corsicana, TX Market: Primarily I45 between Dallas & Huntsville. Chicago, IL Plant: 107 Static faces, 1 TriVision and 6 Digital Faces (Formetco) Insider had a chance to interview Steve Sullins, the owner of XMark Outdoor Steve, how did you get into the Outdoor business? As a […]

Company Of The Day: Barnes Outdoor

Company: Barnes Outdoor Plant:  15 Ohio counties. Address: PO Box 277, 1580 Fairview Road, Zanesville, Ohio, 43701. Phone: 740-453-6386 Email: mj@barnesadv.com This year Barnes Outdoor Advertising Corporation, the oldest and largest outdoor advertising group in Southeastern Ohio, celebrates 100 years. This 4th-generation, family-owned business operates nearly 600 traditional billboards and eight digital […]

Company Of The Day: HB Outdoor

Company: HB Outdoor Market: Georgia Headquarters: 1775 Woodstock Rd, Suite 150 Roswell, GA  30075. Phone: 770-951-8222 Email: billyharvin11@gmail.com HB Outdoor operates forty faces in Georgia including a double sided trivision in Winder, two-sided digital billboards in Buford and Norcross and a double sided static billboard in Norcross.  The company is […]

Rocket Interactive Uses Outdoor/Ad Agency Business Model

My Daily Tribune did an article on Rocket VII Interactive last week.  Rocket VII Interactive operates a movie theater, a web design business, an ad agency and five Formetco digital billboards in Gallipolis, Ohio.  Two points in the article are worth comment. There can be synergies if a small company […]

Company Of The Day: Comstor Outdoor

Company: Comstor Outdoor Markets: Indiana and Ohio. Headquarters: 9016 St Route 117, Box 151 Huntsville, Ohio  43324-0151. Phone: 888-354-2591 Email: office@comstoroutdoor.com Comstor Outdoor was started in 2001 by Jason Duff and operates 400 faces in western Ohio and Eastern Indiana.  In addition to Comstor, Duff runs the Community Storage & […]

Clear Channel Outdoor Hires Wade Rifkin as SVP Programmic

Insider’s take: Clear Channel Outdoor has hired Wade Rifkin to develop partnerships with data providers and to develop the company’s automated media buying.  You can see the importance of the job by the fact that Rifkin will report directly to Clear Channel Outdoor CEO Scott Wells.  Here’s the press release. […]

Look Outdoor Advertising

Company: Look Outdoor Markets: Texas, Oklahoma, New Mexico and Kansas. Headquarters: 700 North Florida, Borger, TX  79007. Phone: 806-274-4357. Email:  jrusten@lookoutdoor.biz,  tgassaway@lookoutdoor.biz Look Outdoor advertising is a family run business that began operating in 1994 with the purchase of four neglected billboard structures near Amarillo, Texas.  The company now operates […]

Company Of The Day: Metro Outdoor

Company: Metro Outdoor Market: Yakima, Toppenish, Sunnyside and Granger, Washington. Headquarters: 14362 N Frank Lloyd Wright Blvd, Suite 1000, Scottsdale, AZ  85260. Phone: 866-860-6952 Email: pgrover@metrooutdoorllc.com Metro Outdoor was formed in 2005 by Peter Grover to operate a billboard plant in Yakima, Washington.  Metro’s CEO Peter Grover grew up in […]

Marijuna Retailers Want Billboards

Alaska, Colorado, Oregon and Washington permit medical and recreational use of marijuana.  Another 19 states permit the medical use of marijuana.  KOIN and  News 10 have run an articles on the purchase of marijuana billboards by Oregon advertisers and KPLU has written about Washington’s first marijuana billboard advertiser.   Insider has […]