Two readers commented about yesterday’s post on the pros and cons of 4 week billing. Chris Cowlbeck, Manager, Look Billboards and Independent Billboard Operators “Amazingly, this was once a problem for us, even though we don’t do much national or agency business. While all your pros and cons are quite […]
Business
The Pros and Cons of 4 Week Billing
Bob Wolfe of Outselling Inc. tells Insider that almost all outdoor firms of any magnitude along with their clients and agencies have moved to 4 week billing. Here are the pros and cons of 4 week billing. Pros of 4 Week Billing Higher revenue. A four week billing period […]
Company of the Day: Capital Outdoor
Company: Capital Outdoor Advertising Markets: Virginia, North Carolina Headquarters: 1528 Old US 264-A, Zebulon, NC 27597 Phone: 919-873-9020 Capital Outdoor Advertising operates a billboard plant in Virginia and North Carolina. The company’s staff has over 160 years of outdoor experience. Steve Bryant is the company’s owner. Robert Sykes is […]
Inrix Featured In Forbes
Data company Inrix is featured at Forbes.com in “New Digital Billboards Can Watch Your Speed, Scan Your Car At Traffic Lights.” The article talks about the Inrix/Dannon yogurt campaign in which a digital billboard ad changes based on the average speed on the roadway. You can read the details of […]
Company of the Day – Canyon Outdoor Media
Company: Canyon Outdoor Media Headquarters: 9601 W. State St., Boise ID 83714 Markets: Boise, Meridian, Nampa & Fruitland Idaho Today’s Canyon Outdoor Media has enjoyed tremendous growth since it was started providing billboard advertising in Boise, Meridian, Nampa & Fruitland Idaho in 2003. Recently, Canyon Outdoor Media has been putting innovation to work in […]
Company of the Day: Leslie Outdoor
Company: Leslie Outdoor Advertising Markets: Milledgeville, Sandersville and Dublin, GA Headquarters: 121 West Mcintosh St, Milledgeville, GA 31061 Phone: 478-456-4747 Email: leslieoutdoor@gmail.com Leslie Outdoor operates a plant of 9 digital billboards and 1 static billboard in Georgia. The company is owned by John and Faye Leslie who are experienced outdoor […]
Safety Tips When Climbing A Billboard
Two events in recent months have driven home the importance of training your employees in safety procedures when they climb billboards. In May 2016 an Outfront employee was injured falling from a billboard in St Lucie County, Florida. In April 2016 a safety harness saved a Southeastern Displays employee when […]
Billboard Insider Company of the Day: Victor Sign Company
Company: Victor Sign Corporation Markets: Illinois Headquarters: 2734 W. Superior St, Chicago, IL 60612 Phone: 773-661-0056 Email: info@victorsignchicago.com Victor Sign Corporation has operated a billboard plant of wallscapes, bulletins and digital signs in Chicago for over 85 years. Victor Sign Corporation should not be confused with Victor Outdoor Advertising, LLC […]
Company of the Day: Beacon Billboards
Company: Beacon Billboards Markets: Michigan Headquarters: Caro, Michigan Phone: 734-421-7512 Email: beaconbillboards@gmail.com Beacon Billboards operates two structures with 4 faces in Caro Michigan. Paid Ad
Company of the Day – Atwell Outdoor
Company: Atwell Outdoor Advertising, Inc. Headquarters: 2304 Winona Drive Panama City, FL 32405 Markets: Atwell Outdoor Advertising has numerous high traffic billboards located in Bay, Washington, and Walton Counties in Northwest Florida. Phone: 850-785-6017 Email: info@atwelloutdoor.com Atwell Outdoor Advertising was founded in 1956 by H. Tolbert and Frances P. Atwell in Panama City, Florida. […]
