This week a reader asked Insider “I purchased my first billboard a few months ago and have not been able to get any advertisers. Do you have a post on how to approach advertisers?” Here are Insider’s thoughts. Compile a ride sheet. The ride sheet should be 1 page and […]
Business
Vinyl Strength – Is Lighter Better?
By Sarah Davis, Blue Sky Digital Printing We have had a lot of people ask us “Which product performs better, the 7 oz. or the 13 oz.?” One might say because the 13 oz. is heavier, it must be stronger, right? Not necessarily. There are three different pieces to the […]
Company of the Day: Buckland Media
Company: Buckland Media Group Markets: Western Oklahoma Headquarters: Oklahoma City, OK 73112 Phone: 405-219-1800 Email: bucklandmediaok@gmail.com Ben Buckland Media operates 128 faces plus 4 digital billboards in Western Oklahoma. The company is owned by Ben Buckland. Buckland has a background in the radio and publishing business and has also served as the announcer […]
GO2018 in 5 quotes
“I walked up to my sales manager Monday and said, I don’t know what our sales people were doing over the weekend but Blip sold $800 in billboard ads. I know this because the art was sent to me for approval.” – Vince Miller, President, DDI Media. A comment over lunch […]
Huntington Outdoor’s Jena Powell wins OH primary
The Dayton Daily News reports that Huntington Outdoor’s VP-Sales Jena Powell won the republican primary for Ohio State House of representatives district 80 with 49% of the vote. She faces a Democratic write-in candidate in the November 6 general election. If elected Jena will be join Elevation Outdoor’s Martin Daniels […]
Company of the Day – Burelz Billboards
Company: Burelz Billboards Markets: Memphis & Nashville, TN Headquarters: 5587 Murray Avenue Suite 104, Memphis TN 38119 Phone: 901.289.5951 Email: dburing@aol.com David Buring owns Burelz Outdoor which operates 8 digital faces and 2 tri-visions in Memphis and Nashville Tennessee. David started his first outdoor company in 1992 having owned either […]
Nancy Fletcher state of the industry speech at GO2018
OAAA President and CEO Nancy Fletcher delivered the annual “State of the Industry” report on May 8 at the 2018 Geopath/OAAA Out of Home Media Conference & Expo in Austin, TX. We are running her speech below. I want to celebrate with you the many OOH industry successes in the […]
Kym Frank Keynote Speech at the GO2018
Geopath President Kym Frank delivered the keynote address on May 8 at the 2018 Geopath/OAAA Out of Home Media Conference & Expo in Austin, TX. We are running her speech below. Hello everyone and thank you so much for joining us at the Geopath/OAAA conference in Weird Old Austin, […]
Geopath Market Spotlight: Dallas
Did you know: The integrated circuit computer chip, which later became the microchip, was invented in Dallas in 1958. Dallas is the 9th largest city in the US, boasting a population of 1,280,000. This week’s Geopath Market Spotlight focuses on the Dallas-Ft Worth DMA. Infographics for the top DMAs and […]
Company of the Day: Brown Outdoor
Company: Brown Outdoor Advertising, LLC. Markets: North Carolina Headquarters: PO Box 848, Carey North Carolina Phone: 910-289-0410 Email: Brownoutdoor@yahoo.com Brown Outdoor operates a billboard and wallscape plant in North Carolina. The company was started in 2002. The company is owned by Jarrett Brown. Insider talked with Brown. Jarrett, how did […]
























