McKinsey Partner Scott Nyquist takes a skeptical view of driverless cars in Why Driverless Cars Might Not Hit The Road So Fast. Next time you hear someone say they think that we’ll all be driving driverless cars in 10 years remind yourself that the error rate on futuristic projections is […]
Business
Company of the Day: Logan Communications
Company: Logan Communications Market: Massachusetts Headquarters: 129 Border Street, East Boston, MA 02128 Phone: 617-569-8720 Email: info@logancommunications.com Logan Outdoor is a family owned business which was founded in 1980 and operates a billboard plant in the Boston area including a portfolio of prominent displays near Logan Airport. [wpforms id=”9787″] […]
Company of the Day – Lindmark Outdoor Media
Company: Lindmark Outdoor Media Headquarters: 2380 Industrial Blvd. Norman, OK 73069 Markets: Oklahoma and New Mexico Phone: 405-928-5800 Email: info@lindmarkoutdoormedia.com Insider had the opportunity for a quick conversation with a very busy Trent Lindmark. So you have been busy over the last year. Do you mind bringing us up to date? It has […]
Company of the Day: Brite Media Group
Company: Brite Media Group Markets: Nationwide. Headquarters: 475 14th Street, Suite 200, Oakland, CA 94612 Sales office: 40 Wall Street, Suite 3100, New York, NY 10005. Production plant in Reno. Phone: 212-370-1122 Brite Media Group is a specialty marketing company whose products include coffee ad sleeves, cash jackets and valet tickets. This […]
Magna’s 10 Reasons For Out-of-Home’s Consistent Performance
NEW YORK – AUGUST 8, 2017 – The latest Media Economy Report from MAGNA Intelligence, focuses on Out-of-Home (OOH) Advertising trends globally. A joint study in partnership with IPG Mediabrands’ out-of-home specialist agency, Rapport, the report, entitled Why Out-of-Home Outperforms, is based on an analysis of the global OOH industry […]
PETA Shifts to Live Protests After Being Turned Down on Billboards
Campaign US reports that PETA is shifting its marketing strategy from billboards to live protests because Lamar has issued a company wide ban on all PETA business receiving flak for running this billboard in 2013. The article quotes Grey Vick of Grey Outdoor as saying he runs the PETA ads […]
Vendor Profile: Soft Signs
Company: Soft Signs Address: 207353 Highway, Mono, Ontario, L9W 6J2, Canada Phone: 519-938-9986 Email: eddy@softsigns.com Soft Signs 3D manufactures a Patented “all in one” 3Dimensional billboard vinyl. The 3D props are constructed from a vinyl substrate. Examples of the company’s work can be found at softsigns3d.com. Insider talked with the company’s […]
Company of the Day – Liquid Outdoor
Company: Liquid Outdoor Headquarters: 54 W 40th St., New York, NY 10018 Markets: New York Hartford/New Haven Fairfield County Connecticut Boston Kansas City New Jersey Baltimore Miami Atlantic City Los Angeles Philadelphia Washington DC Phone & Email: Paul Ducharme 917-692-6858 paul.ducharme@liquidoutdoor.com Michael Bolbach 914-953-8425 michael.bolbach@liquidoutdoor.com Liquid Outdoor was formed in 2009, when […]
Lamar Acquires Steen Outoor
BATON ROUGE, La., Aug. 04, 2017 Lamar Advertising Company (LAMR) (Nasdaq:LAMR), a leading owner and operator of outdoor advertising and logo sign displays, today announced that it has acquired the assets of Steen Outdoor Advertising, significantly enhancing Lamar’s position in Philadelphia and the surrounding region. The all-cash acquisition adds more than 460 billboard […]
Landmark adds 15 outdoor sites in 2Q 2017
Here are the highlights from Landmark infrastructure’s 2Q 2017 financials and earnings conference call. Landmark quarterly revenue increased 69% to 12.8 million due to site acquisitions. Cashflow increased $3.4 million to $10.2 million. Landmark added 15 new outdoor sites during the second quarter of 2017. Landmark had 535 outdoor advertising […]