Here’s a summary of a talk Terry Carmody of Integration Media and Beverly Rothenberg of NYMM gave on National Advertising at the IBOUSA meeting. Agencies control the business on many large national companies (e.g. BP, Sprint, Verizon, Coke, Sams Club, Walmart) and place the advertising nationally for short 4-6 week […]
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Jon Odom on Steel Billboard Maintenance
Jon Odom runs Productivity Fabricators, a Richmond, Indiana company which specializes in producing outdoor advertising structures. He was a speaker at the recent OAAA safety meeting as well as the IBOUSA meeting. Insider asked Odom for tips on steel monopole preventative maintenance and this was Odom’s answer: A periodic inspection is […]
Company of the Day – Next Generation Advertising
Company: Next Generation Advertising Headquarters: 5801 S. Perkins Road, Stillwater, OK 74074 Markets: Two sided digital structure in Stillwater on Highway 177 Phone: 405.334.5638 Email: dan@lednextgen.com Next Generation Advertising started in October 2010. The have two 10′ X 30′ Watchfire Digital boards on one structure. According to Dan Bell of NextGen both boards have […]
Company of the Day – Munn Outdoor
Company: Munn Outdoor Advertising Markets: Mississippi Headquarters: 772 Highway 49 N, Hattiesburg, MS Phone: 601-264-7446 Munn Outdoor operates a billboard plant in with 119 faces in the following Mississippi communities: Brooklyn Collins Columbia Hattiesburg Lucedale New Augusta Purvis Prentice Sumrall Wiggins The company is affiliated with Munn Enterprises which was […]
Six Tips For An Effective Outdoor Safety Meeting
Safety is a huge issue if you perform outdoor advertising install and maintenance work in-house. At a recent OAAA safety meeting the President of an independent outdoor advertising company talked about seeing insurance premiums increase by $250,000 over the three years after his company had a large workers compensation claim […]
Geopath Rebranding Team
Insider wrote earlier this week about TAB’s rebranding to Geopath. Here’s a great picture of the Geopath rebranding team at the rebranding event which was held September 19 in Times Square. Back row left to right: James Lee, Dylan Mabin, Kym Frank, Kevin Romero, Brian Ryu, Sean McCarthy, Harry Hennessey, […]
Industry Veteran Robert Crawford Joins Branded Cities Network
A press release from Branded Cities Network follows: Branded Cities Network (BCN) has welcomed Robert Crawford, Managing Director of Real Estate Development, to their management team. Mr. Crawford’s focus will be to increase BCN’s iconic media assets in existing markets as well as growing BCN’s footprint into new top-tier markets. […]
John Arnold’s Four Rules For Outdoor Operators
John Arnold of Arnold Outdoor is one of the co-founders of the IBOUSA. Here are Arnold’s Four Rules for Outdoor Operators as presented in a short, entertaining talk at the IBOUSA on Thursday: Never build a double stack with a face taller than 8 feet. It means you only need 1 […]
Company of the Day: Millennium Outdoor
Company: Millennium Outdoor Advertising Markets: Texas Headquarters: Winfield, TX 75493 Phone: 844-842-8664 Email: administrator@milleniumads.net Millennium Outdoor Advertising operates an outdoor plant in Texas and Arkansas. The company’s plant consists of 14 by 48, illuminated steel monopole structures. John Walton is the company’s owner. Paid Ad
Company of the Day – Lammers Outdoor
Company: Lammers Outdoor Advertising Headquarters: 100 Western Ave., Findlay OH 45840 Markets: OhioFindlay – Fostoria – Upper Sandusky – Carey – Kenton – Ada Phone: 419.422.5585 Email: mike@lammersoutdoor.com Lammers Outdoor Advertising was started in 1951 and operates a billboard plant in the following communities in Ohio: Findlay Fostoria Upper Sandusky Carey Kenton Ada Paid […]