Company: Next Generation Advertising Headquarters: 5801 S. Perkins Road, Stillwater, OK 74074 Markets: Two sided digital structures in Stillwater on Highway 177 Phone: 405.334.5638 Email: dan@lednextgen.com Next Generation Advertising started in October 2010. The have two 10′ X 30′ Watchfire Digital boards on one structure. According to Dan Bell of NextGen both boards have performed […]
Business
Citilabs parters with SafeGraph for enhanced location data
Citilabs, a leading mobility analytics solution provider, announced today that they have inked an agreement with location data provider SafeGraph to incorporate smartphone app movement data into Citilabs’ Streetlytics mobility analytics platform. Streetlytics leverages information from billions of GPS, cellular, connected car, Bluetooth and ground truth data to measure […]
Company of the Day – Murray Outdoor
Company: Murray Outdoor Communications Headquarters: 418 Boston Turnpike, Shrewsbury, MA 01545 Phone: 508.842.7764 Email: sales@murraybillboards.com About Murray Outdoor: Murray was founded in 1988 by Robert and Joseph Murray. Since its inception, Murray has built new locations, one by one, to provide coverage on New England’s major highways. The company features bulletins, mostly 14′ by […]
Geopath Market Spotlight: Tampa
Did you know… The temperature in Tampa has never hit 100 degrees. Tampa is home to the longest continuous sidewalk, Bayshore Boulevard, which is 4.5 miles long. This week’s Geopath Market Spotlight focuses on the Tampa DMA. Infographics for the top DMAs and much more are available to Geopath members […]
Company of the Day: Munn Outdoor
Company: Munn Outdoor Advertising Markets: Mississippi Headquarters: 772 Highway 49 N, Hattiesburg, MS Phone: 601-264-7446 Munn Outdoor operates a billboard plant in with 119 faces in the following Mississippi communities: Brooklyn Collins Columbia Hattiesburg Lucedale New Augusta Purvis Prentice Sumrall Wiggins The company is affiliated with Munn Enterprises which was started in 1986 […]
Case studies prove digital out of home works.
Rainbow Kirby-Stearns is a Marketing Communications Specialist at Clear Channel Outdoor. Liz Rave is a marketing director at Outfront Media. They’ve written a terrific article for the Interactive Advertising Bureau (“IAB”) on how to use digital out of home effectively. Insider thanks Kirby-Stearns and Rave and the IAB for permission […]
Billboard Drone Filming Costs and Challenges
Yesterday Scott Vivian of Drone it Texas posed 8 questions you need to ask before hiring a drone company to film your billboards. Today Vivian talks about drone filming costs and challenges. What does it cost to hire a drone company to video boards. Cost for a good video shoot […]
Company of the Day – Moyer Outdoor Advertising
Company: Moyer Outdoor Advertising Market: Pennsylvania Headquarters: 300 Armand Hammer Blvd., Pottstown, PA 19464 Phone: (610) 327-1122 ext. 107 Moyer Outdoor owns a single digital illuminated board located on the Route 422 Bypass in Lower Pottsgrove township at the Armand Hammer Blvd exchange on the property of A.D. Moyer Lumber, Inc. […]
8 Questions To Ask Before You Film Billboards With A Drone
More and more out of home companies are using drones to film billboards. Look at this video of an Outfront Media billboard installation filmed by Drone It Texas. Insider asked Scott Vivian, the owner of Drone It Texas to talk about using drones to film billboards. Scott, do you need […]
Funeral Home Billboards
Insider knows someone who’s been a funeral director for 35 years in a town of 30,000 people. Here are the funeral director’s thoughts on advertising: We are in a market area of about 30,000 people and we drive our image via top of the mind awareness in the following ways: […]