Douglas Watts is President of Urban Media Group. He acted as a brand officer for the OAAA in the lat 80’s and early 90’s. Here’s a recent email he sent to the OAAA CEO Nancy Fletcher talking about how media has changed and why he thinks out of home is at […]
Company: DDI Media Markets: Alabama, Illinois, Indiana, Iowa, Kansas, Mississippi, Missouri, Tennesee Headquarters: 8315 Drury Industrial Parkway, St Louis, MO 63114 Phone: 314-423-5040 DDI media operates a billboard plant in 7 states with more than 1,100 faces. Insider sees lots of great looking DDI billboards when he visits his […]
By Kevin Bartanian, EVP, Sales and Business Development at StandardVision Some people may be puzzled by the idea of making a significant investment in digital non-commercial content. I’m talking about public art. What is the role of art in an outdoor advertising platform? At StandardVision, two factors drove our decision […]
Courtesy of the OAAA. Media Audience Fragmentation Provides Opportunity For OOH In its 2016 annual Pew Research State of the News Media Report, the Pew Research Center documented that 2015 was another year of alarming declines for newspapers — the worst since the 2008-2009 recession. The other local medium suffering […]
Company: Dangerfield Outdoor Markets: Atlanta, Georgia Headquarters: 245 University Avenue SW, Atlanta, GA 30315 Phone: 404-418-8417 Dangerfield Outdoor operates a billboard plant with 5 static faces and 1 digital face in Atlanta, Georgia. Two of the faces are 20 by 60, 2 of the faces are 19 by 48 and two […]
Marci Werlinich is VP of Membership and Administration at the Outdoor Advertising Association of America (OAAA). She’s spent her entire 31-year professional career serving the OAAA and its members. Marci focuses on membership recruitment, planning logistics, human resources and information technology. Marci was elected into the OAAA Hall of Fame in […]
Tech firms have discovered out of home. See Why Tech Companies are Using OOH, Outdoor Advertising Is the New Black or Why Tech Startups Favor Outdoor Advertising. More evidence about the appeal of outdoor to tech startups comes from the March 27, 2017 Greymatter Podcast. Casey Winters is a growth advisor for […]
Company: Dakota Outdoor Advertising Markets: North Dakota, Montana Headquarters: 418 E. Rosser Av, Suite 101, Bismark, ND 58501 Phone: 701-590-0992 Dakota outdoor advertising operates static and digital billboards in North Dakota and Eastern Montana. The company uses Daktronics digital billboards. The company’s markets include: Alexander, ND Bismark, ND Dickinson, ND […]
Here’s a great 1 minute video put together by Extra Credit Projects and Burkhart on what it’s like changing a vinyl. Made me dizzy. [wpforms id=”9787″] Paid Advertisement
The Advocate reports that ACG Louisiana, a state chapter of the Association for Corporate Growth has named Lamar Advertising a winner of the outstanding corporate growth award. The award winners will be honored at a dinner on Wednesday May 17 at The Roosevelt, New Orleans. Here are the comments which […]
