Business

Company of the Day – Burkett Media

Company: Burkett Media Market: Texas Address: P.O. Box 163266, Austin TX 78716 Phone: 512.787.2375 Email: info@burkettmedia.com Burkett Media was founded by Beau Burkett in 2003 while attending college. Burkett Media offers a diverse mix of over 100 high profile static and LED digital billboard locations throughout Texas including the following cities: […]

Clear Channel Outdoor Wins San Diego bus/trolley contract

San Diego, CA – May 15, 2018 – Clear Channel Outdoor (CCO) (NYSE: CCO), a subsidiary of iHeartMedia Inc., today announced the San Diego Metropolitan Transit System (MTS) awarded CCO a new contract to administer, innovate and grow ad sales across MTS’ 550+ buses and 150+ trolleys for up to […]

Company of the Day: Burkhart

Company:  Burkhart Advertising Markets: Indiana, Illinois Headquarters: 1335 Mishawaka Avenue, South Bend, IN  46615 Phone: 574-233-2101 If you’re driving through a small town in Indiana chances are you’ll see a good looking Burkhart steel monopole bracketing each end of town and another Burkhart monopole strategically placed in the middle of town.  Burkhart was started […]

Gleason, Reilly, Wells and Male at GO2018 Town Hall

Last week, Kevin Gleason, Sean Reilly, Scott Wells and Jeremy Male appeared at a GO2018 CEO Town Hall last week.  The panel was moderated by Horizon Media CEO Jill Nickerson, who contributed this quip: “Don’t think of out of home as a medium, think of it as a large.” Here […]

Company of the Day – Busby Companies

Company: Busby Companies Headquarters: 1734 Wansley Road, Laurel, MS  39440 Phone: 601.428.4014 Markets: Mississippi, Louisiana, Northwest Florida and Indiana Busby Companies is a local family owned and operated billboard advertising company in Laurel, Mississippi with over 30 years of experience in the industry. They also specialize in the design and manufacturing […]

Messimer on Getting Your First Out of Home Client

Last week Insider wrote about how to get your first out of home advertising client.  Today, out of home sales expert Andrea Messimer gives her thoughts on what to do after you’ve bought or erected your first billboard and need a client: #1   First step is to get professional […]

Out of the office: Patti Reeves

Patti Reeves sells US outdoor advertising space for several US companies and owns a billboard plant in Turks and Caicos. Patti and her husband Dean also own Reeves Thoroughbred Racing   Here Patti and Dean escort their Breeders Cup champion Mucho Mucho Man into the winners Circle. What’s your hobby out of […]

Billboard Insider Classifieds – May 12, 2018

“FYI, today we got two requests from out of home companies to sign up.  Y’all are awesome” Billboard Insider Classified customer Evan Metrock, Billboard Alerts. “Got several calls and sold the trivisions to the first one.” Billboard Insider Classified customer Michael Grace, Ace Outdoor. Billboards for sale ads cost $120 […]

How to get your first out of home advertising client.

This week a reader asked Insider “I purchased my first billboard a few months ago and have not been able to get any advertisers.  Do you have a post on how to approach advertisers?”  Here are Insider’s thoughts. Compile a ride sheet.  The ride sheet should be 1 page and […]

Vinyl Strength – Is Lighter Better?

By Sarah Davis, Blue Sky Digital Printing We have had a lot of people ask us “Which product performs better, the 7 oz. or the 13 oz.?” One might say because the 13 oz. is heavier, it must be stronger, right? Not necessarily. There are three different pieces to the […]