Company: IMM Outdoor Market: Massachusetts Address: PO Box 270705, Boston, MA 02127 Phone: 617-416-4245 Email: info@immoutdoor.com IMM Outdoor operates a 14 by 48 billboard on the Mass turnpike in Chicopee. The righthand read is digital. The lefthand read is static. Insider talked with company owner Matthew DiRoberto Matthew, how did […]
Business
4 Insights About Adams and Fairway
The bond rating document for the Adams $505 million debt issue tells you four things about Adams and Fairway’s operations. The billboards which are pledged as collateral for the debt issue do not constitute all of Adams and Fairways billboards but are a large enough sample to provide insights into […]
Allison Outdoor Tabs Keith Horton as New General Sales Manager
Sylva, NC 10/10/18—Locally owned Allison Outdoor Advertising has hired OOH Veteran Keith Horton as General Sales Manager effective October 1st, 2018. Horton brings 35 years of Out of Home media experience to Allison Outdoor. He previously worked in Outdoor Sales and Management in the Greenville, Spartanburg, Anderson area with Fairway […]
Merger of the Day – InSite Mediacom/Martin Outdoor Media
Companies: Insite Mediacom & Martin Outdoor Media Markets: Billboard Market includes Alabama, Georgia, South Carolina, Florida, West Virginia and Maryland Transit Bench Market – Southern California Headquarters: InSite Mediacom – 150 NW 70th Avenue, Suite 3, Plantation, FL 33317 Martin Outdoor Media – 1990 Westwood Blvd, Suite 300, Los Angeles, CA […]
Out of Home Projected To Grow 2.4% in 2019
Magna has issued an updated advertising forecast for 2019 and 2020. The good news: Magna has revised projected OOH growth upward by 0.5% in 2019. OOH is the only form of traditional media which is growing. Magna projects out of home revenue growth of 2.4% in 2019 and 2.5% in […]
KBRA Assigns Preliminary Ratings To Adams Outdoor $505 Million in Notes
Kroll Bond Rating Agency assigned preliminary ratings to three classes of secured billboard revenue notes, issued by Adams Outdoor Advertising Limited Partnership (LP). The Notes are primarily secured by substantially all Billboard Assets owned by the Issuer. As of August 31, 2018, the Adams operated, in the aggregate, approximately 9,789 […]
Geopath Market Spotlight: Milwaukee
Did you know: The Milwaukee Wave, the city’s professional indoor soccer team, is the oldest soccer club in the country, operating in the city continuously since 1984. The US Bank Center in downtown Milwaukee is the tallest building in the state, standing 601 feet. This week’s Geopath Market Spotlight focuses […]
Company of the Day: Iconic Sign Group
Company: Iconic Sign Group Market: Texas Headquarters: 1826 SPID, Suite B, Corpus Christi, TX 78416 Phone: 361-883-7446 Email: info@iconicsg.com Iconic sign Group is a family business which was started in 1935. The company designs, installs and maintains on and off premise signs and vehicle wraps. In addition the company operates […]
George Ivie on the Media Rating Council
You may not have heard about the Media Rating Council but that’s about to change because the Media Rating Council (“MRC”) is developing out of home measurement standards. Insider interviewed MRC CEO George Ivie. George, what is the MRC? The MRC is a non-profit industry association established in 1963 at […]
Company of the Day – Local Media Outdoor
Company: Local Media Outdoor Headquarters: 27 Abercorn Street, Savannah, GA 31401 Market: Georgia Phone: 912.233.1281 Morris Multimedia entered the out of home advertising business in September of last year by forming Local Media Outdoor and purchasing a double sided digital billboard in Cummings, Georgia from Incorvaia Media. Since that initial acquisition, Local […]
