Business

Company of the Day: Coast Outdoor

Company:  Coast Outdoor Advertising Markets:  British Columbia Address: 325 – 645 Fort Street, Victoria, BC  V8W 1G2, Canada Email: darren@coastoutdoor.com Phone: 250-388-3733 Coast Outdoor is a family business which operates a billboard, transit and bus plant in British Columbia.  The plant includes 200 billboards on Vancouver Island and another 200 […]

Jean Francois Decaux: We are the most digitized out of home company in the world.

The dapper and energetic Jean-Francois Decaux, Chairman and Co-CEO of JCDecaux did a CNBC interview this week.  He talked about going digital and going green.  Here’s the highlights. On the company’s digital footprint We are the most digitized out of home company in the world.  And last year we did […]

Formetco Safety Training in February

Safety training is critical to keep your workforce safe and save money.  Formetco is offering a safety training class in February.   Insider talked with Formetco’s Safety trainer Jim Poage. Jim, you’ve got a safety training event in February. It’s an OSHA 10 hour class that is Outdoor specific.  This class […]

Company of the Day – Conlee Outdoor Advertising

Company:  Conlee Outdoor Advertising Headquarters: 242 El Cerrito Dr. Bakersfield, CA Market: Bakersfield, CA Phone: 661-549-1792 Email:  shelli@conleeoutdoor.com Conlee Outdoor Advertising is a locally owned and operated outdoor advertising company serving Bakersfield California. Shelli Carlovsky owns Conlee Outdoor and has worked in the outdoor advertising industry since 1999. She is […]

Vistar Programmatic Spend Grows 80% in 2019

NEW YORK – January 21, 2020 – With 35 consecutive quarters of growth, the meteoric rise of digital out-of-home (DOOH) advertising is set to continue in 2020 as the channel becomes more data-driven and easier to buy. Vistar Media, the global leader in programmatic technology for DOOH, is at the […]

PJ Solomon Raising Money to Fund Cancer Research

Out of home industry investment banker/cancer survivor Mark Boidman and his firm PJ Solomon are participating in the ride for survival to raise money to fund innovative studies and clinical trials led by the Memorial Sloan Kettering Cancer Center. The ride will be on on Sunday, Feb 9th in New […]

Company of the Day: City Outdoor

Company: City Outdoor Markets:  Massachusetts, Illinois, California, New York Headquarters: 1333 Broadway, Suit 506, New York, New York 10018 Phone: 212-736-9400 City Outdoor operates a plant of high profile bulletins, digital billboards, wallscapes, bulletins and baricades in Boston, Chicago, Los Angeles, New York and San Francisco.  The firm was started by […]

9 Tips for Selling Out of Home Versus Radio

Jesse London has spent 25 years in media sales including 20 years selling out of home.   Today he gives 9 tips for selling out of home versus radio. (1) First, let’s find a way to include radio.  Radio and out of home complement each other since they reach the on-the-go […]

Game Player Hijacks Airport Screen

Secure digital screens.  Secure digital screens.  Secure digital screens.   Vice reports that a video game player plugged in his PlayStation 4 directly to an airport monitor at the Portland Airport in order to play Apex Legends before boarding a flight.  Could have been worse if he’d chosen to show something […]

Out of Home Advertising Reaches Children with Message of Love and Hope

To the many billboard operators who supported the Samaritan’s Purse project Operation Christmas Child by donating available space on your digital boards in 2019, thank you! We are excited to share 2019 results. More than 10.5 million shoebox gifts were collected worldwide in 2019! More than 8.9 million were collected […]