Business

Company of the Day: Effective Sign

Company: Effective Sign Company Markets: Alabama Headquarters: 1978 South College St, Auburn, AL  36832 Phone: 334-749-0001 Effective Sign Company designs, fabricates and installs on and off premise signs and operates  a billboard plant with more than 22 structures in Alabama and Florida John Persons is the company’s CEO. [wpforms id=”9787″] Paid Advertisement

Out of the Office – Steve McNeely Brings Stealth Bomber to Indy Speedway

B2 Stealth Bomber During Fly Over Out of home investor Steve McNeely was instrumental in involving the Stealth Bomber in the Indy 500 festivities.  Here are  Steve’s words. I was an Air Force pilot and when I got out I had a latent need for speed…I ended up driving endurance […]

Billboard Insider Classifieds March 7, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Cree Responds to Watchfire Lawsuit

  As a follow up to our story this week about Watchfire and Cree, the Triangle Business Journal reports that Cree pushed back by filing a counter suit on February 28th. The litigation surrounds a Cree product called C4SM – oval LEDs designed for full-color video screens, digital billboards and […]

LA Request for Info for New Street Furniture Contract

Los Angeles, CA (March 4, 2020) – The City of Los Angeles released a Request for Information (RFI) formally beginning the process to identify an experienced business partner to develop a self-sustaining, world-class street furniture program. A briefing session for the Out of Home, Digital Online, Wireless and Design industries […]

Company of the Day: DC Marketing

Company:  DC Marketing, LLC. Markets:  New York Address: 16 Kearney St. Oneonta, New York, 13820 Email: Len@dcmarketing.com Phone: 607-244-9183 DC marketing is a family owned business which operates 5 digital signs and 3 static billboards in the City of Oneonta, New York.  Billboard Insider talked with co-owner Len Carson. How […]

Sean Reilly on taking share from TV and adding more digital billboards

Lamar CEO Sean Reilly was entertaining as ever at Wednesday’s Morgan Stanley Tech, Media and Telecom Conference. Some of the highlights. On taking share from local TV and radio I think it’s the next shoe to drop.  I’ve seen it in what has happened to print…Our fastest growing and largest […]

Sun Pacific and InSite Street Media to Market Street Furniture in Rhode Island and New Jersey

MANALAPAN, N.J., March 03, 2020 (GLOBE NEWSWIRE) — Sun Pacific Holding Corp. (Other OTC: SNPW) today announces that its wholly owned subsidiary, Street Smart Outdoor Corp (“SSO”) and InSite Street Media (“ISM”) have entered into an initial one year business relationship agreement that will allow ISM to expand outdoor marketing and advertising […]

Company of the Day – Eagle Signs

Company: Eagle Signs Headquarters:  436-B Hackel Dr, Montgomery, AL 36117 Market: Montgomery AL Phone:  (334) 832-4000 Created in 1989 as an outdoor advertising company, Eagle Signs has expanded to address the needs of a growing market area and their clients. Along with their Outdoor signs, they design, manufacture and install […]

OOH Drives Engagement Advertisers Seek With Social Media

Most advertisers invest in social media to generate consumer engagement, prospects and sales, while others pay for social media exposure because their competitors appear in the platforms. OOH delivers on these same metrics, but often with improved results (source: Nielsen):   OOH reaches 90% of US travelers ages 16+ in […]