If you had not noticed his comment last week, Grey Vick of Grey Outdoor showed his marketing prowess after reading our two articles on PETA’s purchase of Lamar stock for the purpose of attempting to overturn Lamar’s corporate policy of blocking all PETA ads. Here is Grey’s comment: Why even […]
Penneco is urging consumers to buy local. View Outdoor is reminding consumers that businesses do carry out. Bullfrog Outdoor is encouraging people to support local businesses and thanking first responders. LMR Digital in Gonzales Louisiana is advertising local restaurants which are open on two digital billboards. [wpforms id=”9787″] Paid […]
ABOUT IBOUSA Our network of media owners emerged a few decades ago and combined efforts with common ties as Independent Billboard Operators (IBO), mostly from smaller rural and suburban markets. Challenged by our size and access to resources, contacts and ideas, we created an organization whereby we helped each other […]
Company: Graham Outdoor Markets: Georgia, Florida Address: 2337 Sylvan Grove Rd, Stapleton, Georgia 30823 Phone: 478-494-3965 Email: grahamoutdooradvertising@msn.com Graham Outdoor is an independent family owned company which operates a billboard plant with 54 faces in Georgia and 12 faces in Florida. The company was started in 2003 and is owned […]
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
City Outdoor’s CEO Rick Del Mastro has died from complications caused by coronavirus. Del Mastro was a pioneer in transit advertising, Times Square displays and street level formats. His company City Outdoor has offices in New York, Los Angeles and Chicago. Del Mastro entered the out of home business in […]
eMarketer’s Behind the Numbers podcast talked about out of home this week. The comments start at 24:40 of the podcast. Analyst Nicole Perrin on first half 2020 out of home headwinds: Being at home means that out of home activities are severely limited…Messaging in stadiums and ball fields, NBA games […]
By Chris Cowlbeck, General Manager, IBOUSA Recent advancements in technology and the speed of delivery of data have created some challenges for small and medium sized Out of Home (OOH) companies to fully understand and evaluate all the data nuances being used in the OOH industry. The skills and access […]
Company: Giesken Outdoor Markets: Ohio Headquarters: 115 Sophia’s Lane, Ottawa, OH 45875 Phone: (866) 443-7536 or (419) 233-71453 Mail: tom@gieskenoutdoor.com Giesken Outdoor Advertising operates a billboard plant in Northwest Ohio and Southeast Michigan, mainly Dearborn Heights with both digital and static billboards. Tom Giesken started the company in 2000 after […]
