Lamar just released eight videos which tell the company’s story to investors, potential employees and clients. Here’s a sample. Insider’s take: Kudos to Lamar’s internal marketing crew and to Max Zoghbi at Loupe Theory for production. Telling your story is easy in a world of smartphones and youtube. Does your […]
Elliott Outdoor Advertising of Logansville, Georgia has acquired D&M Properties of Georgia. Insider talked with Elliott Outdoor’s founder Ben Moye. Tell us about your company Elliott Outdoor was founded in 1999 by me after 15 years in the commercial sign business. We now operate 84 faces through out Georgia and […]
Company: Local Digital Billboards Markets: South Carolina. Address: 2228 Daniel Island Drive, Daniel Island, South Carolina 29492 Phone: 843-364-6019 Local Digital billboards operates digital billboards and static billboards in Charleston South Carolina and Pawley’s Island South Carolina. The company is run by Heather MacQueen Jones. Prior to starting Local Digital Billboards, […]
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
On this week’s Geopath/OAAA Virtual Seminar for Independent Operators, OAAA VP of Marketing Steve Nicklin talked about how to interest new clients in out of home and how to sell out of home versus other media. We’ve summarized his thoughts below. How do you generate interest in out of home […]
In an effort to reduce a projected budget shortfall, Washington D.C. was proposing to create a tax on advertising revenue as a way to generate up to $18 million in new revenue to the city. The Washington Post reports that the 3 percent advertising tax was among a list of […]
Company: Lightbox OOH Video Network Markets: Nationwide Address: 999 Park Avenue, Suite 310, New York, NY 10016 Email: sales@lightboxooh.com Phone: 646-367-5300 Lightbox operates a network of 4,500 digital screens in 300+ malls across the country. Glen Glenday is CEO. Peter Krieger is Chief Operating Officer. Daily DOOH reported on July […]
Bloomberg published an alarmist piece yesterday with the misleading headline: “Billboard Ad Sales Dive 40% With Americans Staying Off the Road.” This story should have been published in April, not now. This is old news. The industry was hit hard in March and April but driving traffic and roadside bulletin […]
Geopath and the OAAA put on an outstanding virtual seminar for Independent Out of Home operators yesterday. Here’s a summary of Gordon Borrell’s talk on trends in local business advertising and what it means for out of home. We run the largest survey of local advertisers in the country…We see […]
