Lamar CEO Sean Reilly was entertaining as ever at Wednesday’s Morgan Stanley Tech, Media and Telecom Conference. Some of the highlights. On taking share from local TV and radio I think it’s the next shoe to drop. I’ve seen it in what has happened to print…Our fastest growing and largest […]
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Sun Pacific and InSite Street Media to Market Street Furniture in Rhode Island and New Jersey
MANALAPAN, N.J., March 03, 2020 (GLOBE NEWSWIRE) — Sun Pacific Holding Corp. (Other OTC: SNPW) today announces that its wholly owned subsidiary, Street Smart Outdoor Corp (“SSO”) and InSite Street Media (“ISM”) have entered into an initial one year business relationship agreement that will allow ISM to expand outdoor marketing and advertising […]
Company of the Day – Eagle Signs
Company: Eagle Signs Headquarters: 436-B Hackel Dr, Montgomery, AL 36117 Market: Montgomery AL Phone: (334) 832-4000 Created in 1989 as an outdoor advertising company, Eagle Signs has expanded to address the needs of a growing market area and their clients. Along with their Outdoor signs, they design, manufacture and install […]
OOH Drives Engagement Advertisers Seek With Social Media
Most advertisers invest in social media to generate consumer engagement, prospects and sales, while others pay for social media exposure because their competitors appear in the platforms. OOH delivers on these same metrics, but often with improved results (source: Nielsen): OOH reaches 90% of US travelers ages 16+ in […]
Company of the Day: Dusty’s Outdoor
Company: Dusty’s Outdoor Media Markets: Illinois, Tennessee, Kentucky, Indiana, Missouri Headquarters: 1207 Network Center Blvd, Suite 3C, Effingham, IL 62401. Phone: 1-866-59-DUSTY Dusty’s operates a billboard plant with over 500 faces in five mid-western states. Founded in 2001, Dusty’s initial growth came from nearly a dozen acquisitions. In 2019, Dusty’s grew their face-count by 25%, […]
Coronavirus and Out of Home: What’s the Chatter
Here’s the chatter about Coronavirus and out of home. The GO2020 Out of Home Media Conference and Expo: Group M’s Brian Wieser quoted in Axios: Outdoor advertising “may be worse off with lower levels of foot traffic in many places.” William Eccleshare, Clear Channel Outdoor Global CEO on last week’s […]
Company of the Day – Eastern Outdoor
Company: Eastern Outdoor Markets: Maryland, Washington, DC. Headquarters: 7115 Rockridge Road, Baltimore, MD 21207 Phone: 410-464-4440 Email: info@easternoutdoor.net Eastern Outdoor is an independently owned outdoor advertising company which specializes in high profile bulletins within the Baltimore and Washington DC markets. The firm was started by Phillip Greenwell in 1932. Current […]
The Top 20 US Bulletin/Poster Companies Ranked by Faces
Insider has compiled a list of the top 20 US out of home companies ranked by bulletin and poster faces. Three caveats: (1) We left indoor, place-based, transit and airports off the list. That’s for a future post. (2) A face is a face is a face (no premium for […]
Intersection Announces Hudson Yards Advertising Network
New York, NY — Intersection, the leading smart cities technology and media company, today announced it is the exclusive digital signage advertising partner for Hudson Yards. Hudson Yards is a new 28-acre neighborhood on Manhattan’s West Side featuring a wide range of culinary destinations, retail offerings, cultural experiences and more. […]
Billboard Insider Classifieds February 29, 2020
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]