Business

Sean Reilly: Small and middle markets doing better than larger markets.

It’s good to own small and middle markets was how you could summarize Lamar CEO Sean Reilly on yesterday’s second quarter earnings call.  Here are some other Reilly comments. Improving sales At present our pacings are showing sequential improvement every month…that implies full year revenue decline for 2020 of approximately […]

Urban IQ Appoints Scot Nemeroff National Sales Director

Urban IQ, a leading independent DSP (Demand Side Platform) in Digital Out of Home advertising, today announced that 20 year advertising veteran Scott Nemeroff has joined the company as National Sales Director. Most recently he was a Senior National Account Manager for AllOver Media, a leading OOH media owner. Nemeroff […]

Wrapify Launches Boost Platform For OOH Transit Media Providers And Operators

Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, today announced a first-of-its-kind product for the transit media space with the launch of its Boost Platform, turning a moving out-of-home (OOH) ad placement into digital and physical retargeting with full attribution and measurement. Historically, transit OOH […]

Geopath reports distance travelled remains 95% of normal.

Geopath’s 8/6/20 Mobility update reports that traffic for the week of July 28-August 2 is 95% of normal.  Here’s the US weighted average for daily miles travelled. [wpforms id=”9787″] Paid Advertisement

Company of the Day: Lockwood Outdoor

Company:  Lockwood Outdoor Markets:  South Carolina Address: PO Box 202, Huger, South Carolina  29450 Email: info@lockwoodoutdoor.com Phone: 843-860-7325 Lockwood Outdoor operates a pair of digital billboards in the Charleston, South Carolina market.  Insider talked with CEO and Founder Rodney Lockwood. How did you get into the out of home business? […]

Company of the Day – LURE Outdoor

Company: LURE Outdoor Headquarters: 811 Lexington Avenue, New York NY 10065 Market: Greater New York City Founded in 2013, LURE outdoor serves the greater New York City with a simple concept, “to place your ads where people will see them.”  The do this by providing two products: Street Sheets A […]

BPS Outdoor Advertising Sells Assets

Marty Williamson represented BPS Outdoor has they closed on their sale over 600 faces in Georgia and Florida.  Insider visited with Marty on the transaction. Can you tell us about the ownership group for BPS Outdoor? BPS Outdoor Advertising was started in 1987 by Paul Fulwood III, who owned a […]

Does insurance cover out of home workers who home office?

On the last Billboard Insider podcast Formetco’s Jim Poage said out of home companies should review their insurance policies to see if they cover workers who home office due to covid.  Insider asked two out of home insurers for their opinion and here’s what they said. Brian Cone, The Cone […]

Broadsign Selected to Power Media One’s Italian Network

MONTREAL, Canada and ROME, Italy— August 5, 2020 — Broadsign, the leading out-of-home (OOH) platform, has been selected by Media One, a leader in Italian out-of-home advertising, to drive business enhancements and power a digital transformation of their key commercial signage assets. Media One’s network reaches millions of people every […]

Company of the Day: Logan Communications

Company: Logan Communications Market:  Massachusetts Headquarters: 129 Border Street, East Boston, MA  02128 Phone: 617-569-8720 Email: info@logancommunications.com Logan Outdoor is a family owned business which was founded in 1980 and operates a billboard plant in the Boston area including a portfolio of prominent displays near Logan Airport.  Insider talked with Alyson Goldberg, a partner in […]