Business

The Non-Profit Which Spends $3 Million/Year on Billboards

Jay Stoltzfus of Christian Aid Ministries (“CAM”) talked about the company’s billboard buying program at the fall IBOUSA meeting. The Company CAM is a non-profit 501(c)(3) organization which ministers to physical and spiritual needs of people around the world.  The company distributes 15-20 million pounds of clothes, Bibles, food and […]

Company of the Day – Arrington Outdoor Advertising

Company: Arrington Outdoor Advertising Markets:  Texas, Arkansas, Phoenix AZ Headquarters: 2002 S. Stemmons Frwy, Suite 800 Lake Dallas, Texas 75065 Phone: (800) 500-6772 Email: info@arringtonoutdoor.com Arrington Outdoor operates strategic billboard locations along major freeways and rural highways in and around the Dallas Fort Worth area, the second fastest growing metro area in the […]

Vendor Profile: Atomic Props and Effects

Company: Atomic Props and Effects Products:  Billboard Props and Special Effects Address: 895 Hale Ave N, St Paul, MN  55128 Phone: 612-331-1335 Email: stacy@atomicprops.com Atomic Props & Effects is a full-service design & fabrication company.  Founded in 1980, the brainchild of Mike Pearson – Atomic Props began as a live […]

OAAA Adds 9 New Members

October 14, 2019 (Washington, DC) – Nine new out of home (OOH) advertising businesses have joined the Out of Home Advertising Association of America (OAAA), the national trade association representing the entire US OOH industry. “Media and marketing businesses are flocking to OOH right now,” said OAAA President & CEO […]

Company of the Day: Avery Outdoor

Company:  Avery Outdoor Advertising Markets: Iowa, Minnesota, Nebraska, South Dakota Address:  2420 Correctionville Rd, Sioux City, Iowa Phone: 712-252-2480 Avery  Brothers Sign Company was founded in the 1930’s in Sioux City, Iowa.  The company started in custom signs and expanded to billboards in 1948.  Milt Avery oversees the out of home […]

Consider This: Carpe Diem

By Anna Bager, OAAA President & CEO I began my new role at OAAA in mid-September. What a month it has been! Over the past four weeks, I’ve commuted between our headquarters in Washington and a temporary office in New York, and I’ve begun to travel around the country on […]

Company of the Day – ATA Outdoor

Company: ATA Outdoor Headquarters: 2 Alden Ave, Greenland, NH 03840 Markets: New England, including Maine, New Hampshire, Vermont & Massachusetts Phone: (603) 436-0008 Email: info@atatransit.com Founded by Jane Cutter in 1992, ATA Outdoor was created based on a perceived need that all public transit agencies in New England, with fleets […]

Out of Home is a Good Value

Insider thinks PJ Solomon’s Media Monthly is a must read.  This chart from the PJ Solomon October 2019 Media Monthly demonstrates that bulletins and posters are a good value.  Bulletins and posters have a lower cpm (cost per thousand impressions) than TV, video, newspapers, magazine and radio.  Online display ads […]

Impact Media Buys Creative House Sign in San Diego

Impact Outdoor Advertising recently purchased a high profile San Diego billboard from Creative House, a real estate developer in San Diego, California.  Signvalue was the sales consultant for Creative House.  Insider talked with Impact’s Terry Kafka about the transaction and what he’s learned in 37 years in the out of […]

Grey Outdoor Buys Florence SC Billboards from Myrtle Beach Outdoor

Grey Outdoor LLC has acquired select Florence SC Billboards from Myrtle Beach Outdoor Advertising. Williamson and Associates was the broker.  The purchase includes 14 billboard faces and 6 structures. 12 of the sign faces are located on I-95 south of Florence SC, between Mile marker 147 and Mile marker 151.  […]