Two weeks ago the out of home vendor Formetco announced the hiring of Eric Pogue for the role of VP of Strategy and Finance. Insider talked with Pogue about his background, why he joined Formetco and how Formetco is dealing with COVID. Impressive to hear that Formetco expects to see […]
The Geopath Mobility report dated October 22, 2020 shows that average daily miles travelled is 94% of normal. Average daily miles travelled is a good proxy for the roadside billboard operators who make up the overwhelming majority of Billboard Insider readers. Here are the state figures. [wpforms id=”9787″] Paid Advertisement […]
Company: OOH Services Markets: Florida, Puerto Rico Email: jose@oohservicesinc.com Phone: 939-475-9931 OOH Services operates a billboard and place based out of home plant in Florida, Puerto Rico and the US Virgin Island. The company’s assets includes billboards and placed based advertising in malls, cinemas, parking lots and movie theaters. [wpforms […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
This week’s Billboard Insider podcast interview with Grey Vick was peppered with good advice. Here’s what he said when asked about a mistake he’s made and what he learned from it. The number one mistake was when we first started in business in building and just over-leveraging the company. We […]
Link Media Outdoor is pleased to announce that they have brought on Laura Derberry as an Account Executive in the West Virginia market. Previously, Laura worked as a Sales Representative at Image Outdoor for almost three years, and she also did contract work for Link since October 2019. It was […]
New York, NY – – Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), and leading airport advertising provider in the U.S., today announced a first-in-the-nation rollout of a new audience impressions methodology that provides advertisers a more precise analysis of a consumer’s […]
Company: OnsiteInsite Markets: Arizona Address: 6200 E. Thomas Road, Suite 201, Scottsdale, AZ 85251 Email: info@azbillboard.com Phone: 480-990-0800 OnsiteInsite is a locally owned and operated company with a plant of 14 by 48 billboards along the Santan Freeway Loop 202 in the southeast valley of Phoenix between I-10 and the […]
Adams Outdoor President/CEO Kevin Gleason shares these thoughts about David Flint with Billboard Insider: There are two types of attorneys in this world: those that understand and “get” billboard law and those that don’t. David Flint definitely understood and leveraged billboard law to its fullest when I was General Manager […]
By Stephen Freitas, OAAA Chief Marketing Officer The Out of Home Advertising Association of American (OAAA) has launched a working group charged with establishing standards for OpenRTB. Real-Time Bidding (RTB) is a platform and protocol that allows bidding as a method for transacting media, making it possible for ad impressions to […]
