Business

Link Media Taps Conley to Manage Southeast US

Link Media Outdoor is pleased to announce that Brian Conley will be their newest General Manager for their Southeast markets starting this Monday. Brian has 23 years’ experience in outdoor with Lamar Advertising. Brian spent the last 8 years as GM of the Knoxville, TN market, and prior to that, […]

Company of the Day – Bedsole Outdoor Advertising

Company:  Bedsole Outdoor Advertising Headquarters:   Woodstock GA 30188 Markets:   Georgia and Alabama Phone: 404.317.4799 Email:   BedsoleOutdoor@comcast.net Bedsole Outdoor was established in 2006. The owner is Angi Bedsole. Current inventory is located in Dawsonville, Marietta & Birmingham. [wpforms id=”9787″] Paid Advertisement

Harrelson Joins Allison Outdoor

John Harrelson has been hired as an Account Representative for Allison Outdoor Advertising.  John is moving to the mountains from Alexander City, Alabama where he previously worked as an Account Rep for Transformation Media, the billboard arm of 84 Lumber.   John’s role at Allison Outdoor will be to manage and […]

Company of the day: Barletta Outdoor

Company:  Barletta Outdoor Advertising Markets:  Pennsylvania Address: 15078 Capouse Ave, Scranton PA. 18059 Email: Barlettaoutdoor@gmail.com Barletta Outdoor Advertising operates two wallscapes in Scranton, Pennsylvania.  the company was created in 2019. Robert Barletta is the founder and owner. [wpforms id=”9787″] Paid Advertisement

Billboard Insider Classifieds August 14, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Inflation Is Up!

This chart says it all.  Inflation (e.g. the 12 month change in the CPI) has increased from an annual rate of 1-2% up to 5-6%. Too early to tell whether this is a short term post covid supply shortage phenomenon or long term inflation induced by an increase in the […]

Esther Raphael on brands which didn’t pull back during Covid and thrived.

Yesterday, Intersection CMO, Esther Raphael talked about post-covid revenge spending and out-of-home. Today, she talks about the brands which didn’t pull back during Covid and are thriving.  In January, Intersection formed Creative Labs to perform in-house creative for clients.  How’s it going? It’s going amazing. Last year, so many teams […]

Company of the Day: Barfield Outdoor

Company: Barfield Outdoor Markets: North Carolina Address: 2368 Summerlin’s Crossroads Rd, Mt Olive NC. 28365 Email: ken@barfieldoutdoor.com Phone: 919-738-4199 Barfield Outdoor operates an out of home plant with 16 faces in North Carolina.  Ken Barfield is President.  Zach Barfield is Vice President. How did you get in the Out of […]

Becker Boards Seeks Breakup of Landmark Infrastructure Partners

Insider’s Take: We’re not surprised that Landmark is considering selling their assets. They’ve met headwinds in growing the out of home portfolio in the US. The company had two offers in hand  from Verde Investments  and DigitalBridge . A new proposal was received last week from Melody Investment Advisors LP […]

Esther Raphael on revenge spending and why it matters for Out of Home.

This week, Intersection CMO Esther Raphael talked with Billboard Insider about post-Covid trends impacting out-of-home. What is revenge spending and how does it influence out-of-home? When we think about all of the moments that we lost, there are so many experiences and things – you want to live them again […]