Birmingham, AL — StreetMetrics, a leading measurement and insights company in out-of-home (OOH) advertising, announced their partnership with Kre8 Media, the largest operator of mobile billboards in the Las Vegas market. “Kre8’s Media’s mobile billboards drive strong performance on the Las Vegas strip for some of the most well-known […]
Business
Company of the Day: Viscom Outdoor
Company: Viscom Outdoor Markets: California Headquarters: 11199 Shadow Court, Auburn CA 95602 Phone: 877-484-7266 Email: dave@viscomoutdoor.com Viscom Outdoor was founded in 1974. The company operates a billboard plant with 194 faces in Northern California. Insider talked with Owner Bob Townsend and Manager Dave Moran. Bob you’ve got a great story about how you entered […]
Accelerate Seeks Billboard Leases
Accelerate Investment Partners has entered the ranks of the billboard lease aggregators. Billboard Insider talked with Scott Furcolow the firm’s SVP, Billboards. Prior to joining Accelerate Furcolow was a regional manager for Fairway Outdoor. Tell us about Accelerate. Accelerate Investment Partners acquires, owns and manages investments in real property interests […]
WOOH Adds 7 New Members
The World Out of Home Organization has signed up seven new members; three from Europe, two from the Middle East and one each from Africa and South America. Four of them are national media owners, one is a national OOH association, one a national media agency, and one an OOH […]
Company of the Day – Waller Outdoor
Company: Waller Outdoor Headquarters: P.O. Box 2004 Waller, TX Market: Waller, Texas Phone: 346.306.4643 Email: sales@walleroutdoor.com Stephen and Linda Johnson own Waller Outdoor, initially serving the Waller, Texas community. They own and operate a two-sided Daktronics digital structure. Insider caught up with Stephen to discuss the business. The sign location is […]
A Use For Old Vinyls
One of Billboard Insider’s friends toured a facility which makes tiny houses. The facility uses old billboard vinyl as a dropcloths under the houses. The vinyls cost $10 each online. Great to see another way to recycle out of home vinyl. Rareform makes totes, duffles, wallets and bags out of […]
Company of the Day: Vital Outdoor
Company: Vital Outdoor Advertising Market: Oklahoma Address: PO Box 2615, Edmond OK 73083 Phone: 405-844-7446 Vital Outdoor Advertising operates 50 billboard faces including 10 digital billboard faces in Oklahoma City. The firm is privately held and was founded in March 1996. Shannon Booher is President and CFO. Justin Booher is VP of Business Development […]
Billboard Insider Classifieds March 11, 2023
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Insider’s Guide to Leases, Easements and Real Estate
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
Clear Channel’s Switzerland Business Sale Receives Regulatory Approval
SAN ANTONIO, March 9, 2023 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (CCO) (the “Company”) today announced that the sale of the Company’s Switzerland business to Goldbach Group, an affiliate of TX Group, has received regulatory approval from the Swiss Competition Commission. The Company now expects the transaction to close […]