Last year, Insider shared Lamar Advertising’s announcement of a year long partnership with the Make-A-Wish Foundation. Lamar recently released details of the partnership and we provide that information below. With more than 1 billion DOOH impressions generated nationwide, Lamar’s in-kind partnership with Make-a-Wish was a smashing success. Across 1,300 digital […]
Company: Ozark Poster Advertising Markets: Northern Arkansas and Southern Missouri. Headquarters: 114 N. Sycamore St, Harrison, Arkansas 72601 Phone: 870-741-5567 Email: info@ozarkposter.com Ozark Poster Advertising is a 3rd generation family owned and operated business located in Harrison, AR. Mosco F. Cash Jr. bought the company in 1964, when it consisted of […]
JCDecaux’s Half-Year 2024 financial results underscored robust performance and some strategic advancements. The company reported a 14% increase in adjusted revenue, reaching €1,807.6 million, and a 13.4% rise in adjusted organic revenue, with a notable 15.4% growth in Q2. This momentum is reflected in the 28.7% year-over-year increase in the […]
The LA Clippers’ Intuit Dome double-sided halo display will feature approximately 38,375 square feet of digital canvas – that’s more than 3,592 60-inch televisions and more than 233 million LEDs. The Clippers specifically designed and engineered the Intuit Dome roof to accommodate the unique Halo Board, optimizing sightlines from all […]
JAMESTOWN, N.D. (NewsDakota.com) – Newman Signs, Inc. announced today that Jeff Schipper has assumed the role of Chief Executive Officer, succeeding Kari Newman Ness. Schipper, who has served as the company’s President for several months, takes the helm as the company embarks on a new chapter, while continuing to build […]
Company: Outdoor One Headquarters: 20 Landings Road – Suite C – New Buffalo, MI 49117 Markets: Northern Indiana & Southwest Michigan Phone: (800) 993-3476 Email: OutdoorOne@Yahoo.Com OUTDOOR ONE® Billboard Advertising has been serving Northern Indiana & Southwest Michigan for over 25 years. All of their Digital & Static Billboards are located along […]
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Here is a reliable OOH selling principle: During any given sales meeting, the prospect should be mostly talking and the salesperson mostly listening. A general rule of thumb is that the prospect should be talking about 70% of the time. Typically, in most OOH sales meetings the opposite occurs. We […]
Boston Omaha Corporation Announces Adoption of $20 Million Class A Common Stock Repurchase Program 07/25/2024 OMAHA, Neb.–(BUSINESS WIRE)– Boston Omaha Corporation (NYSE: BOC) (the “Company”) announced today that its Board of Directors (the “Board”) approved a share repurchase program under which the Company can repurchase up to $20,000,000 of its Class […]
Yesterday, Todd & Richard at up to something agency announced a new OOH Creative Training Course. Insider was intrigued, so we caught up with Richard Molinaro to get the details. Richard, Tell us about 18 Months to Bigger, Beefier Contracts? The quality of your creative directly affects the quantity of […]
