HONG KONG, Aug. 26, 2024 /PRNewswire/ — JCDecaux Transport, the leading Out-of-Home (OOH) media company in Hong Kong, proudly introduces the largest Spectacular Digital display at Hong Kong International Airport (HKIA), offering a dynamic impact to air passengers around the globe. This new installation ensures a lasting impression from the start to the end of […]
Author: John Weller
Company of the Day – Premium Outdoor
Company: Premium Outdoor Markets: Florida Panhandle Headquarters: 3001 S. Highway 77, Lynn Haven, FL 32444 Phone: 850-819-5381 Email: LISA@PREMIUMOUTDOOR.COM Premium Outdoor is an independently owned company with over 140 faces in the Panama City area including Bay, Gulf, Jackson and Washington County markets The company operates Watchfire, Daktronics and YESCO […]
Looking Ahead With Stark Capital
Insider is listening on Friday morning to Federal Reserve Chair Jerome Powell give his strongest signal yet that interest-rate cuts are coming soon, saying the central bank intends to act to stave off a further weakening of the U.S. labor market. Of course, the overall economy is important, but the […]
Billboard Insider Classifieds August 24, 2024
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
OOH Sales: Ask This Simple Question to Boost Your Close Ratio
In the world of OOH sales, there’s one straightforward, yet powerful question that, when used consistently, can significantly improve your close ratio, shorten your sales cycle, and strengthen your relationship with potential advertisers. And yet OOH salespeople hardly ever ask this question. We’ll get to that question in a moment. […]
A Hacker Update
Earlier this week Insider published So Your Digital Was Hacked!, Insider wanted to alert our readers that the OAAA, in collaboration with their Digital Billboard Committee, has updated The Digital Billboard Safety Guidelines to enhance industry best practices. Andy McDonald, SVP of Government Affairs, OAAA, told Insider that they were […]
Quebecor OOH Reaches Agreement in Principle with NEO-OOH
Quebecor becomes a major player in Canadian out-of-home advertising Quebecor Media Inc. is pleased to announce that, through its Quebecor Out-of-Home division, it has reached an agreement in principle with Media Group Inc. to acquire NEO-OOH’s Canada-wide out-of-home advertising business. When the deal closes, Quebecor Out-of-Home’s footprint will expand to […]
SignValue’s Clear Channel Outdoor at a Glance – 2024 Q2 Overview
SignValue has prepared the following analysis of Clear Channel Outdoor’s 2nd quarter 2024 financials. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is free and […]
Screenverse and SignBird Announce Partnership
SignBird is proud to announce our partnership with Screenverse, becoming their preferred provider for top-tier out-of-home photography and videography. Screenverse, renowned for its vast digital screen network in diverse settings—from luxury urban locales to remote billboards—connects advertisers with targeted audiences. By collaborating with SignBird, Screenverse gains access to our […]
Company of the Day – Premier Outdoor Media
Company: Premier Outdoor Media Headquarters: 307 Fellowship Rd., Suite 315, Mount Laurel, NJ 08054 Markets: New York, New Jersey, Delaware, Maryland and Pennsylvania. Phone: 856-840-0740 Email: info@premieroutdoormedia.com With 500 plus digital and static faces, Premier Outdoor Media is a locally-based, boutique Out-of-Home company, with a geographic billboard footprint that covers […]
























