In OOH Sales Mastery, we teach and relentlessly reinforce a simple principle, an impossible-to-forget idea that carries massive implications for optimal revenue production: qualify hard, close easy. One of the big problems we see, though, is that people sometimes imagine they’re qualifying hard, but aren’t. Why not? Because they aren’t […]
NEW YORK–(BUSINESS WIRE)–Intersection, an experience-driven out-of-home media and technology company, has unveiled its latest offering, InterZ. Designed to captivate and engage Gen Z audiences, the InterZ network reimagines urban outdoor advertising by seamlessly integrating digital innovations with the vibrancy of city life. With a focus on cities that over-index […]
By Paul Wright, CEO, SignValue In response to Andy Goodman’s insightful piece on handling condemnation letters, we thought it was important to shed light on the significant implications eminent domain can have on billboard owners and the proactive measures they can take to safeguard their investments. As a firm deeply […]
Company: InterState Outdoor, Inc. Headquarters: 1003 S. Pollock, Selma NC 27576 Market: North Carolina Phone: 800.232.9072 Email: info@interstateoutdoor.net Interstate Outdoor is a family owned and operated company, headquartered in Selma, North Carolina. Their service area currently covers 42 counties including most of eastern North Carolina with over 900 faces. Their […]
With Super Tuesday approaching, we at Rothfelder & Falick have received numerous questions from our corporate and individually owned billboard clients regarding political advertising on their billboards, like: What can be advertised for state and federal elections? What rules apply and how do they differ? What if the advertising is […]
Company: JM Outdoor Headquarters: 207 East Frank Ave. Lufkin, TX 75901 Markets: East Texas Phone: (936) 634-2040 Email: mark@jmoutdoor.com JM Outdoor is an East Texas based outdoor company primarily focused in Lufkin Texas and the nearby communities. JM features both static and digital billboards, including more than 450 individual faces. […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
Let me throw a couple of statistics at you that will blow your mind. According to a recent study conducted with hiring managers… 92% of hiring managers polled could not specifically describe what characteristics/attributes would be required for a new hire to be successful in the role they were hiring […]
Company: Interstate Outdoor Advertising Headquarters: 905 North Kings Highway,Cherry Hill, NJ 08034 Markets: Philadelphia New Jersey New York Boston The Hamptons Chicago Miami Washington, D.C. Phone: 856.667.6620 Email: sales@interstateoutdoor.com Interstate Outdoor began in Cherry Hill, NJ in 1984 with a focus on outdoor advertising opportunities in the New Jersey, Philadelphia […]
Toronto, ON – Media Resources Inc. (MRI), a leader in the outdoor & indoor digital signage industry, announces the opening of a new digital manufacturing plant located near Charlotte in Fort Mill, SC. The Fort Mill facility (previously used as a warehouse for its non-digital billboard hardware division which Media […]
