Author: John Weller

Clear Channel UK Extends Forecourt Network Media Sales Deal for a Further Three Years

 Clear Channel UK has announced the extension of their media sales partnership with leading screen solutions provider Amscreen. The deal sees them continuing to sell advertising opportunities on the national screen network for a further 3 years. The deal provides Clear Channel UK with exclusive rights to selling advertising opportunities […]

Company of the Day – Timmons Outdoor

Company: Timmons Outdoor Headquarters: 76 West Avenue, Ocean View, DE 19970 Phone: 302.236.7349 Market: Delaware, Tennessee About: Timmons Outdoor is a locally owned and operated billboard company based in Ocean View, DE and Nashville, TN. In Delaware they provide coverage in Sussex County Delaware.  In Tennessee the focus is on advertising […]

The Power of Ten

December 7, 2016 Watchfire Blog Post Ten years ago today, Watchfire launched our digital billboard division. In that time, the technology has helped push out-of-home advertising to even greater prominence as an important, interactive medium competing and winning against other forms of electronic media. Advertisers who might have been skeptical […]

“Face Of Giving” Campaign Shares Selfies On Digital Billboards World-Wide

Face of Giving campaign allows you to turn your Selfie into a Helpie. Participants submit a selfie for a small donation. Each selfie will then appear on digital billboards in countries around the globe. Participants literally become the “face of giving” as their donation helps meet a need. Technology Nonprofit […]

Land Securities & Ocean Outdoor Unveil Piccadilly Lights Transformation

Coca Cola and Samsung sign to new proposition Piccadilly Lights, the world’s number one advertising location in London’s West End, is to undergo a significant transformation. Ocean Outdoor, the premium out of home media owner, has won the contract to operate the central London landmark as part of a milestone […]

Outdoor Advertising For The Food & Beverage Industry

Candice Simmons at Brooklyn Outdoor has a great marketing read at Modern Restaurant Management on the food and  beverage industry. Outdoor advertising is prime real estate for creative and often groundbreaking displays, special events, promotions, and is the only media format that has continued to move forward and grow year […]

Nashville Airport Authority Awards Clear Channel Airports a New 10 Year Contract

Nashville, TN, USA  – –Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced the Metropolitan Nashville Airport Authority (MNAA) has awarded it a 10-year contract extension to provide a comprehensive digital media program for Nashville International […]

Company of the Day – Delia Outdoor Advertising

Company:  Delia Outdoor Advertising Headquarters:  1720 N Pine St ,DeRidder, LA 70634 Markets:  Louisiana. Phone: 337.401.000 Email:   deliaoutdoor@gmail.com Delia Outdoor serves Southwest Louisiana and looking to expand throughout the State. They have over 15 years of experience in the advertising business Paid Ad

In DOOH there are NO limits

  By Erica Line, Corporate Manager of Digital Asset Content and Integrated Strategies, Adams+Fairway Outdoor  You are only limited by what you don’t allow yourself to imagine. Yes, “allow”. Through the process of age growth and emotional development, we inherently begin to set invisible boundaries for what we can and can […]

OOH – A Core Media Buy

Dan Levi, Executive VP & Chief Marketing Officer at Clear Channel Outdoor Americas authors an article at Media Village.com promoting OOH and the industries new branding initiative as led by the OAAA. A couple of excerpts from the article. For the past several years, out of home advertising (OOH) has […]