The Wall Street Journal reports that the Internal Revenue Service has shut down an apparent gap in a tax law that otherwise could have allowed companies across industries to continue spinning off their property holdings into tax-advantaged real-estate investment trusts. The December law was written in response to a wave of […]
Author: John Weller
S.F. Soda Warning Label On Hold For Now
Insider had previously posted about San Francisco becoming the first city in the U.S. to require health warnings on soda and other sugar-added drinks. The Wall Street Journal updates the news as a federal judge has granted the beverage industry an injunction pending appeal. The law was slated to go […]
An Interview with Martin Poitras, Rouge Media CEO
As of follow up to our article on Rouge Media’s acquisition of On-Campus Media, Insider had a chance to interview, Martin Poitras, CEO of Rouge Media. Let’s start with some history on Rouge Media Group. When was it founded, what was its original market focus and how has it evolved? […]
Norton Shores Allows Digital Signs
The city council of Norton Shores, MI agreed Tuesday, June 7 to allow digital signs to be allowed. Michigan Live reported that the vote was 8-1 to amend the zoning ordinance allowing the electronic, off-premise advertising billboards. The language in the approved ordinance change meets Michigan Department of Transportation standards, […]
Instagram Ads Coming To Billboards
Instagram is launching its first-ever advertising campaign, in France this summer. The Facebook-owned photo sharing app will roll out ads on the internet, in movie theaters, and on outdoor displays in France, as part of a campaign that will run through August. Images and videos from everyday Instagrammers will be at […]
Jean- Claude Decaux – Dreamer
The Wall Street Journal recently ran an an article on the life of Jean-Claude Decaux. The article talks about how Decaux found a way around what at that time were a limited supply of good places to affix advertising. He created more of them: Over the past 50 years, his […]
Company of the Day: Triple O Outdoor
Company: Triple O Outdoor Market: Triple O Outdoor services the North Houston Metro Area: Conroe, The Woodlands Montgomery County Headquarters: P.O. Box 101253, Fort Worth, TX 76185 Phone: 963-777-3527 Email: walter@tripleooutdoor.com Triple O is a family business which was founded in 1995. The company has four digital faces and 6 static faces in […]
Rouge Media Acquires On-Campus Media
Media Post reports that Rouge Media, a Toronto-based out of home media company, announced the acquisition of On-Campus Media, the largest U.S. College digital out-of-home advertising network today. The acquisition will give Rouge control of all of On-Campus’s digital video, online and mobile assets. Rouge will also expand its U.S. network […]
iHeart Media Being Sued By A Minority Investor
Yes, iHeart Media did recently come off a victory in the Texas courts over a group of creditors. That does not mean their troubles are over. Gamco Asset Management owns nearly 10% of the stock in Clear Channel Outdoor Holdings not held by iHeartMedia. Gamco is suing iHeart for improperly […]
Bay County Partners With Premium Outdoor
Premium Outdoor has partnered with Bay County, Florida and their 14 digital billboards now have the capability to display direct messages from Twitter. The county Emergency Operations Center will have the ability to directly tweet to the billboards. They also would be able to […]
