A Waterloo, Iowa Councilman is promoting selling advertising space on city vehicles as a new revenue source for the city of 68,000. The Courier reports that Councilman Ron Welper is behind the idea and projects that the city could generate $100,000 annually for the city budget. Initial planning has included […]
Company: Riley Outdoor Headquarters: 704C Plaza Blvd. #106, Kinston, NC 28501 Markets: Signs located throughout Eastern North Carolina Phone: 252-527-2223 Email: RobertMoore@RileyOutdoor.com Insider caught up with the owner of Riley Outdoor, Robert Moore. Robert, you have ownership interests in both Riley Outdoor and Patriot Outdoor. Is the strategy to sell inventory […]
Insider’s last update on iHeart Media debt problems detailed iHeart’s proposal to give junior bondholders and private-equity owners, Bain Capital and Thomas H. Lee Partners, more than 50% of iHeartMedia equity and 30% of what it owns of Clear Channel, with the rest going to senior bondholders and term loan […]
NEW YORK–(BUSINESS WIRE)–Intersection, the leading smart cities technology and media company, focused on transforming the urban experience by connecting the digital and physical worlds, today announced the close of a $150 million funding round. The investment was made by a consortium of investors led by Graham Holdings Company, with participation […]
Company: Redfish Ads Outdoor Advertising Market: Tulsa Oklahoma Headquarters: PO Box 52275, Tulsa, OK 74152 Phone: 918-260-4235 Email: dax@redfishads.com Redfish Ads was started in 2003 by Daxton Neal after a career in network TV stations, out of home ad agencies and privately owned outdoor companies. Redfish owns 8 static faces and […]
Nancy Fletcher OAAA President and CEO Digital billboards account for $1 of every $7 of out of home (OOH) industry revenue. Like many “new” products in the marketplace, digital billboards have been tested. Scenic America litigated digital billboards, all the way to the US Supreme Court. They lost. One OOH industry principal, […]
By Matthew Noll, EMC Outdoor Think of a wedding cake – close your eyes and picture it in your mind. It probably has several tiers, each one getting a little bit smaller as you move up – right? It turns out that wedding cake is a pretty good model for […]
Company: Red Rock Outdoor Headquarters: 133 West 25th Street, 3rd Floor, New York NY 10001 Market: New York City Phone: 212-404-2758 Email: info@redrockoutdoor.com Red Rock Outdoor is a New York based Out-of-Home company providing a full array of OOH products to the New York Area. Those include: Wallscapes Bulletins Food […]
Sometimes you can fight city hall. Richard Rothfelder has written a case study about how Houston out of home companies successfully sued the city to recover $2.5 million in off-premise sign permit fees. Rothfelder’s firm presented the winning arguments for the out of home companies. By Richard Rothfelder City of […]
By Ken Klein, Executive Vice President OAAA The tax reform plan released November 2 did not touch deductibility of advertising, a first-round victory for advertisers. “Great news,” said Dan Jaffe of the Association of National Advertisers (ANA). The proposal, which starts in the US House, would lower corporate rates from 35 to […]
