Insider ran a timely article this week from the OAAA on OOH People in Public Office. This week the Tennessee Committee on Government Operations held a Rule Review meeting. Included on the agenda was as request from the Tennessee Department of Transportation (TDOT) to amend their rules related to the […]
By Nancy Fletcher OAAA President and CEO Civic engagement is an industry tradition. For some, that means serving in public office. As an election approaches, this article spotlights a few of those officeholders. There are many others; please send along information about colleagues in public office (nfletcher@oaaa.org). For years Daniel was […]
Company: East – West Media Markets: Tennessee Headquarters: 18 W. Madison Ave., Athens, TN 37303 Phone: 423-337-4444 Email: billboards@eastwestmedia.com East West Media was started in 2001 by Bobby Mizer. The firm is family owned and run with 5 Mizer’s active in the business: Bobby (founder), Brad (President), Charlie (Account Executive), […]
Insider was aware that Steve & Sue Sullins, owners of X-Mark Outdoor in Corsicana TX and long time friends of the industry, were looking for a buyer for their billboard plant. That sale was recently finalized and we had a chance to talk with Steve about the transaction and his […]
Company: Eagle Outdoor Advertising Headquarters: 1447 N 175 E, Warsaw, IN 46582 Market: Northern Indiana Phone: 800-867-4467 Dan Walcott the founder of Eagle Outdoor started painting billboards at the age of fifteen. He literally “learned the ropes” by apprenticing for Lockridge Outdoor who hand painted billboards on site hanging from a swing stage […]
With permission from Dealer Marketing Magazine By Sarah Garonce, Senior Director, Research & Insights at Clear Channel Outdoor Out-of-home advertising reimagines how auto marketers can more effectively engage with consumers along the path to purchase The auto industry is harnessing new technologies, giving drivers experiences they’ve only dreamed about. The same […]
If you are driving from Bozeman Montana through the Gallatin Canyon you will most likely only see one billboard in the Beckman Flats area. That billboard belongs to Saunders Outdoor Advertising and they have been in a dispute over that board with Gallatin County since 2009. The Lone Peak Lookout […]
Company: DSN Outdoor Headquarters: 3180 N. Ad Art Rd., Building C Stockton, California Markets: Central Valley California Phone: (888) 727-2292 Email: marketing@dsnoutdoor.com DSN Outdoor owns 8 digital billboards in San Joaquin, Stanislaus and Merced Counties, California. They also have 150 Junior Billboards in Stockton and Modesto California. The Company has preliminary approval from […]
By, Nicole Randall OAAA Communications Director Recording artists and bands love OOH tease-and-reveal campaigns. They use cryptic messages in major markets to engage super fans, ignite social media, and hype big announcements. The most recent example comes from alternative hip-hop duo Twenty One Pilots (TØP). On July 9, a year after […]
By Kerry Yoakum Vice President of Government Affairs, OAAA Advertising for electronic cigarettes that deliver nicotine via vapor is a growing category for out of home advertising. Effective August 10, ads for e-cigarettes must include a warning that nicotine is addictive. New rules from the Food & Drug Administration (FDA) require […]
