Baton Rouge, LA – July 23, 2019 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media (OOH) companies in the world, today announced that the company has been selected by the Birmingham Jefferson County Transit Authority (MAX) to manage advertising across its fleet of 69 buses, covering an area […]
Company: Watkins Outdoor Advertising Headquarters: 969 East Ironbridge Circle N Springfield, MO Markets: Springfield, Missouri Phone: 417.862.0003 Email: gwatkinsoutdoor@sbcglobal.net Family owned since 1998, Watkins Outdoor Advertising has been dedicated to bringing the highest quality service and visuals to the Ozarks and Springfield MO. The company has 9 digital faces in the city of Springfield. Greg […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Shortly after Insider posted the press release on Lightking’s announced second largest high school video scoreboard, we heard the following from Jeff Anderson at VCRNOW. “Last summer we installed Brownsville ISD Scoreboard which is 33′ 7 1/8″ x 65′ 1 1/8″ video screen only. The previous summer we installed PSJA […]
The OOH Media Plan Awards program honors effective OOH media plans that maximize the synergies between media and creative strategies within an available budget. Eligibility Paid advertising campaigns displayed on OOH displays at some point between July 1, 2018 and June 30, 2019. Identical advertisements displayed during the previous year but […]
Clear Channel Outdoor Holdings, Inc. announced this week plans for underwriting a public offering of 100 million shares of their common stock. After reviewing the prospectus, Insider thought it would be worthwhile to pass along some thoughts. Use of Proceeds Insider has written about CCO’s high leverage. The good news […]
By Nick Levi, OAAA Legislative Intern As more states legalize cannabis, OAAA has assembled advertising regulations (which vary state to state). If you have questions about specific rules governing cannabis marketing, let us know (kyoakum@oaaa.org). Meanwhile, here are answers to commonly asked questions about this new sales category: 1. What […]
Company: Visual Outdoor, LLC Headquarters: 379 Bee Tree Ln. Blairsville, GA 30512 Markets: Northeast Georgia, Western North Carolina, and Eastern Tennessee Phone: (706) 745-9322 Visual Outdoor Advertising is owned by Terry Poteete and operates in the fast growing areas of Northeast Georgia, Western North Carolina, and Eastern Tennessee. They own and […]
Patented Air Series product critical to winning bid for a 30’x60’ video scoreboard at Zachary High School, a leading football program in Louisiana (DORAL, FL. – July 23, 2019) Lightking™, the innovation-driven outdoor LED screen manufacturer, announced that its patented lightweight, vented Air Series LED board was chosen for the […]
Yesterday, the OAAA announced the hiring of Anna Bager, currently executive vice president of the Interactive Advertising Bureau (IAB), to succeed Nancy Fletcher as president & CEO, effective September 16. Anna will be attending the following events. Please check oaaa.org for more details closer to the event: Advertising Week […]
