Company: Nauman Outdoor Advertising Headquarters: 743 S Columbus Street, Lancaster, OH 43130 Market: Central & Southeastern Ohio Phone: 740-654-0084 Nauman Outdoor has been serving communities in Central & Southeastern Ohio for almost 90 years. They have more than 450 advertising faces throughout Central & Southeastern Ohio in a variety of formats […]
Author: billboardinsider
You don’t have to sign a lease for it to be binding
A lease may be binding even if both parties haven’t signed it. That’s the surprising conclusion of Rode Oil Company v Outdoor Communications, Inc. Here are the facts. In June 1995 Rode Oil Company signed a lease with Outdoor Communications. The lease began: “RODE OIL CO. INC. as Lessor hereby […]
AdQuick’s Adam Singer on Increased OOH Allocations
This email from AdQuick’s Adam Singer on increasing OOH allocations caught Billboard Insider’s eye. We recently saw fresh data from GroupM showing an increase in OOH allocation, something we’ve noted for some time. The increase in spend makes sense, as out of home (OOH) campaigns have become more essential than […]
Streetmetrics Partners with Adkom
BIRMINGHAM, AL., JUNE 18, 2024 – Today, StreetMetrics, a leader in Out-of-Home (OOH) media measurement and attribution, announces its partnership with Adkom, the nation’s largest Out-of-Home (OOH) media marketplace. This collaboration marks a significant advancement within the OOH advertising industry, bringing near real-time measurement and attribution capabilities to all campaigns […]
Decaux wins 13 year Rome bus and tram contract
Paris, June 17th, 2024 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that IGPDecaux has won the Metro, buses and tramways contract in Rome (population: 2.8 million). IGPDecaux is a company that is 60% owned by JCDecaux SE and 40% by the du Chène […]
Quickbooks, Apparatix and BillboardPlanet are Most Used OOH Software Tools
Last week Billboard Insider asked readers what software tools they use to manage their out of home advertising companies. Quickbooks, Apparatix and BillboardPlanet were the top three answers. Apparatix – A software system which was built to manage an out of home company. Handles proposals, billing, leases, vinyl management and […]
Where does a billboard guy propose? On a billboard!
Eagle Outdoor Founder and President Dan Walcott lost his wife of 38 years to cancer in September 2023. Walcott admits he doesn’t do well by himself. He recently got engaged via – what else – a billboard. You can watch the video below. Congrats Dan. Glad to see you […]
Company of the Day: Music Outdoor
Company: Music Outdoor Markets: Missouri Address: 2805 S Ingram Mill Rd., Springfield, MO. 65804 Phone: 800-301-8967 Music Outdoor operates an out of home plant serving the following Missouri cities: Springfield Willard Bolivar Buffalo Lebanon Stockton Urbana The company’s website says that Music has over 40 yers experience in outdoor advertising. […]
RIP Jerry W McCarver 1939-2024
Jerry W McCarver. Born December 25, 1939. Died June 10, 2024 in an Atlanta hospital. Jerry had been in the Outdoor Advertising industry since the mid 1960’s – almost forty years. Jerry began his Outdoor career with Creative Displays in Richmond VA then Birmingham Al. He followed this up with […]
What Software Runs Your Out of Home Business?
A reader asks: ‘We are in the process of evaluating our software options. We currently use a legacy accounting software we have for the real estate business. It does the job, but it’s not ideal. What are your thoughts/recommendations on accounting software (invoicing, financial statements, budgeting, etc.?) for small to […]
