NEW YORK — April 29, 2024 — Vistar Media, the top global provider of technology solutions for out-of-home (OOH) media, today announced the acquisition of traditional OOH planning and buying software, ADstruc, from PJX Media. “We live in a world powered by software, and the OOH media industry is no […]
Here are 5 quotes which summarize day two of the 2024 OOH Media Conference. Rapport VP of Growth Laura Brandes on the growth of programmatic We project that a quarter of out of home spend will be programmatic by 2026. Vistar CEO Michael Provenzano on moderating the out of home […]
Congrats to Durden Outdoor and the Up to Something Agency for winning an automotive OBIE at the 2024 OOH Media Conference. Bill’s acceptance speech is a one of a kind: “I hope that someone isn’t getting fired tonight because I don’t know if a billboard plant from Alabama is supposed […]
Company: Magellan Transit Media Markets: Nationwide Address: 3745 Cherokee St NW, Suite 304, Kennesaw, Georgia 30144-06788 Email: sales@magellan-tsa.com Phone: 770-956-1419 Magellan Transit Media creates advertising campaigns on the site of a nationwide network of trucks. Magellan was started in 1994 and installs vinyl adhesive backed ads on the side of commercial vehicles. The company is […]
Anna Bager on why the just released MRC standards are a great thing for out of home In a recent Mediapost survey of advertisers and agencies, 87% said MRC accreditation was important to their measurement data. ANA + 4A’s are big supporters as well. This was a moment we […]
Chattanooga, TN – It is with immense pride that Sandler Professional Development of Chattanooga, the team that has developed and conducts the OOH Sales Mastery Program announces receiving the prestigious Pinnacle Award at this year’s Sandler Summit in Orlando, Florida. Owners Lisa and Dan Nausley led their team to global […]
Suwanee, GA (April 30, 2024) – [Formetco, LLC], a leader and pioneer in the design, manufacture, and innovation of digital and hardware products for the Outdoor Advertising industry and a leader in digital LED displays for sports venues, is excited to announce the opening of its new, cutting-edge 175,000 square […]
Here’s a list of the non-executive board directors for Lamar, OUTFRONT and Clear Channel Outdoor. Clear Channel Outdoor and OUTFRONT pay more to directors than Lamar. Two Clear Channel directors (Jinhy Yoon and Ted White) work for free. Yoon is a credit analyst at Pimco Investment Management and is barred […]
April 26th, 2024 [Chicago, IL] – Ivee®, the software mobility company focused on reimagining the passenger experience, and taxi technology company Creative Mobile Technologies, LLC (CMT) today announced the “Smart Taxi,” which will provide passengers with a personalized, engaging, and authentic experience during their ride, while giving brands a more […]
In our series on out of home lenders we’ve featured Alerus Financial and Stark Capital. Today we profile YESCO Financial solutions which provides lease financing to out of home companies. Out of Home Lender: YESCO Financial Solutions Address: 1605 Gramercy Rd, Salt Lake City UT. 84104 Email: Tony Hull: thull@yesco.com […]
