Company: Reagan Advertising Markets: Indiana, Iowa, Minnesota, Nevada, Tennessee, Texas, Utah Headquarters: 1775 North Warm Springs Road, Salt Lake City, UT 84116 Phone: 801-521-1775 Reagan Outdoor was started in 1965 and is privately held. Reagan is the 5th largest out of roadside billboard company in the US with 9,300 total faces including 300 digital […]
Author: billboardinsider
Scott Wells on Right-Sizing Clear Channel Outdoor
Here are excerpts from Clear Channel CEO Scott Wells comments that last week’s City 2024 Global TMT Conference, prepared and analyzed by SignValue What’s been done and what’s still to do to right-size Clear Channel Outdoor? At the beginning of 2022 we started the European part of it. Our goal […]
Why you should attend the OAAA’s 2024 Safety Seminar
By Andy McDonald, SVP, Government Affairs, OAAA The Out of Home Advertising Association of America (OAAA) is hosting its much-anticipated 2024 Safety Seminar, an essential event for professionals in the Out of Home (OOH) industry focused on safety, operations, construction, and maintenance. This seminar, held once every two years, is […]
Jeremy Male Talks 2025 Priorities and the Canada Sale
Here are some of OUTFRONT CEO Jeremy Male’s comments at last weeks Citi Global TMT Conference, excerpted and analyzed by SignValue. 2025 priorities: adding digitals, reducing leverage and improving efficiency A key area of focus we will continue to be…digital development…it’s probably the best deployment of capital in terms of […]
Daktronics Revenue Down 2.8% in 1Q FY25
Daktronics had a loss in the first quarter of fiscal 2025 caused by a non-operating charge on a convertible note. Here are the results of Daktronics earnings release for the first quarter of final 2025 (3 months ended July 27, 2024) and conference call. Revenues declined to $226 million due […]
Reach TV and streamr.ai Launch New Self-Serve Airport TV Platform
Los Angeles, CA – September 9, 2024 – ReachTV, the largest streaming television network for travelers with 50M+ monthly viewers, and streamr.ai today announced a strategic partnership to launch a self-serve, connected TV (CTV) advertising platform. This innovative platform, powered by streamr’s GenAI technology, enables small and medium-sized businesses (SMBs) […]
Company of the Day: Primary Media
Company: Primary Outdoor Media Markets: Texas Address: 2511 Boll St, Dallas, TX 75204 Phone: 214-880-0440 Email: info@primarymedia.com Primary Outdoor Media operates a billboard plant with 400 total faces including 12 digital faces in Texas. The firm is an operator associate in the IBOUSA. In early 2018 Primary acquired 50 billboards around […]
Hivestack and Intersection Connect to Prebid
New York & Los Angeles – September 5, 2024 – Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, today announced that Prebid now supports DOOH and confirms the framework has been tested successfully. Hivestack by Perion and Intersection pioneered the first successful end to end test within […]
Company of the Day: Reach Outdoor Advertising
Company: Reach Outdoor Advertising Markets: Michigan Address: 8982 Compass Pt Cr, Galesburg, Michigan 49053 Email: craig@reachoutdooradvertising.com Phone: 269-744-1193 Reach Outdoor operates a billboard plant with 93 total faces including 3 digital faces in Michigan. The company ws started in 2004 by Craig and Jacqueline Hyde. Here’s a video of one […]
7 Out of Home Legal Experts Talk Easements
A Billboard Insider reader asks: “I am carving out a billboard easement on a property which I own and want to sell. How big should the easement be. Should it just cover the base of the sign (10’ by 10’ ) or should it be larger (say 50’ by 50’) […]
























