Author: billboardinsider

Streetmetrics Expands Capabilities

BIRMINGHAM, AL, May 7,  2024 – StreetMetrics, a leader in Out-of-Home (OOH) media measurement, is pleased to announce the expansion of its platform. Initially entering the OOH market focused on measuring transit, StreetMetrics has expanded its renowned methodology to optimize both moving and stationary advertising campaigns, all in one unified […]

Out of Home Lender and Investor: Billboard Loans

This is the fourth of Billboard Insider’s out of home lender profiles.  Our previous profiles have covered Alerus Financial, Stark Capital Solutions, YESCO Financial  and Verde Capital. Out of Home Lender: Billboard Loans Transaction Size:  $25,000 to $1 million Address: 1043 5th St., Kirkland, WA. 98033 Email: kenaltena@billboardloans.com Phone:  206-636-8478 Billboard Loans […]

Canadian out of home awards gala May 30.

Toronto, May 10, 2024 – The Canadian Out-of-Home Awards 2024 gala commences on May 30 at the Mademoiselle in Toronto, with an incredible lineup of sponsors backing this show-stopping industry celebration. “We are ecstatic to see the incredible amount of engagement from the Canadian OOH industry! Agencies, tech stacks, data […]

Rate this Ad by Wes Frick

Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]

Company of the Day: McBride Signs

Company: McBride Sign Company. Markets: Virginia Address: PO Box 622 Lynchburg, VA. 24505 Email: scott@mcbridesigns.com Phone: 434-847-4151 McBride sign company operates an out of home plant with 85 total faces including 3 digital faces in Virginia.  The company was founded in 1937.  In addition to Billboards McBride designs, manufacturers and […]

Clear Channel Outdoor 1Q 2024 Revenue up 10%

North American billboards are decent, airports is booming and Europe North is recovering and for sale is how you could summarize Clear Channel Outdoor’s 2024 first quarter.  Here are the results of the Clear Channel Outdoor 1Q 2024 earnings release, earnings presentation and conference call. Consolidated revenue increased 10% to […]

Company of the Day: Marquee Media

Company: Marquee Media Markets: California Headquarters: 555 Capitol Mall, Suite 710 Sacramento CA 95814 Phone: 888-MEDIA-10 Email: info@marqueemediaus.com Marquee Media operates high profile billboard plant with 54 total faces including 32 digital displays in California.  The company is co-owned by Jeff Joaquin and Michael Wagener.  In December 2022 Marquee sold 11 digital displays and 6 static bulletins in […]

The Non-profit That Spends $6 Million a Year on Billboards

Company:  Christian Aid Ministries Address:  PO Box 360, Berlin, OH. 44610 Email: jay.stoltzfus@camoh.org Phone: 330-893-2428 Christian Aid Ministries is a non-profit which spends $6 million a year renting 1,900 billboards in all 46 states as well as Puerto Rico.  The billboards have simple messages encouraging people to call a toll-free spiritual counseling number.  In […]

We don’t want our city to look like….

  We don’t want our city to look like Las Vegas. How often have you heard this tired cliche trotted out at a city council meeting as a reflexive anti-billboard statement.  Next time you hear that why don’t you ask: Do you want your city to look like Milan?  Here […]

Clear Channel Outdoor Celebrates Asian and Pacific Islander Heritage Month

May kicks off Asian American and Pacific Islander (AAPI) Heritage Month, which celebrates the contributions that generations of AAPIs have made to American history, society, and culture. One of the fastest-growing groups of people in the U.S., our country’s community of AAPIs contains multitudes, made up of 24 million Americans, […]