This September kicks off Hispanic Heritage Month, and to celebrate, Clear Channel Outdoor is turning the spotlight on the cultural, economic and socio-political contributions Hispanic Americans have made to advance our nation and the world. The National Archives selected “Pioneers of Change: Shaping the Future Together” as the 2024 theme […]
Author: billboardinsider
Company of the Day: Renaissance Outdoor
Company: Renaissance Outdoor Advertising, Inc. Headquarters: 1121 W. Pointe Vista Path, Hernando FL 34442 Markets: Florida Phone: 352.533.4330 Renaissance Outdoor Advertising, Inc. (ROA) is a locally owned and operated company that has been in business in Citrus County, Florida since 1988. The company operates 11 billboard structures with 22 faces in the following markets: […]
Be Careful When You Make Collection Threats
Be careful when you make collection threats. That’s the lesson of Lamar Advertising versus Modifications of America. Here are the facts. In 2010, Modifications of America (“Modifications”) signed contracts to advertise on Lamar Advertising billboards. The advertising ran from June 21, 2010 to September 30, 2010. On August 23, 2010, […]
Who’s Paying What Out of Home Dividends
Here’s a summary of who’s paying what out of home stock dividends,prepared and analyzed by SignValue Some observations. Lamar’s dividend yield of 4.28% is slightly above the 4.25% average dividend yield for Lamar over the past five years. OUTFRONT’s dividend yield of 6.73% is in line with the 6.77% average […]
Big Brother wants to know more about your private out of home company.
What’s a little known law which is about to impose more reporting requirements on your private out of home company? The answer is FINCEN’s Beneficial Ownership Information filing requirements. FINCEN is a fancy acronym which stands for the US Tresury’s Financial Crimes Enforcement Network. Effective December 31, 2024 most private […]
Captivate Partners with Adelaide
NEW YORK – September 17, 2024 – Captivate, North America’s leading digital video network that delivers 100% viewable, fraud-free, brand-safe media in top office towers and luxury residential properties, is thrilled to announce a strategic partnership with Adelaide, a pioneer in attention metrics for advertising. This collaboration will enable Captivate […]
VIOOH Releases Annual Programmatic Report
NYC, US, 17 September 2024 – Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, released its annual research into the programmatic DOOH (prDOOH) market. The findings show the US has strong adoption of prDOOH, with programmatic accounting for almost one third (29%) of campaigns […]
Company of the Day: Riley Outdoor
Company: Riley Outdoor Headquarters: 704C Plaza Blvd. #106, Kinston, NC 28501 Markets: North Carolina Phone: 252-527-2223 Email: RobertMoore@RileyOutdoor.com Riley Outdoor was formed in August 2005 and owns a 254 face billboard plant including 9 digital faces in 11 counties in eastern North Carolina. Robert Moore is President. The company is named […]
4 Tips to Identify and Target Businesses in Q4 2024
As Out-of-Home (OOH) sales reps, the 4th quarter presents a unique opportunity. Many businesses are looking to spend their remaining ad budgets before the year ends, and OOH can be a powerful channel for them to do so. But identifying which companies have money left and are looking to spend […]
Incite Digital Displays Next Generation LED
Incite Digital Displays has partnered with digital display manufacturer ChainZone Technology. To expand its turnkey project provisioning in tandem with ChainZone’s revolutionary optical Lense on Board (LOB), developed for large digital display deployments. The patented LOB technology is the next evolution in digital displays. The features and benefits are enhanced […]























