Washington, DC — The Out of Home Advertising Association of America (OAAA), the premier trade association for the U.S. out of home (OOH) advertising industry, is excited to announce that registration is officially open for the 2025 OOH Media Conference, taking place May 5–7, 2025 at the iconic Omni Boston […]
Author: billboardinsider
Company of the Day: Team IP Outdoor Media
Company: Team IP Outdoor Media Markets: Florida Address: 701 NW Federal Hwy St 403, Stuart, FL. 34994 Email: sales@teamipoutdoormedia.com Phone: 772-370-5554 Team IP Outdoor media operates a digital billboard plant in Florida. Eric Kemmer is the company’s account executive. To receive a free morning newsletter with each day’s Billboard […]
Who Depends on National Advertising?
A Billboard Insider reader asks “Do you by chance know what OUTFRONT, Lamar and Clear Channel Outdoor’s mix of local and national revenue is?” Here’s the data pulled from each company’s 2023 10k or 3Q 2024 earnings presentation, analyzed and sponsored by SignValue. Lamar’s more rural roadside billboard plant relies […]
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Target Outdoor
Company: Target Outdoor Markets: Ontario, Canada Address: Ontario Email: targetoutdoor2019@gmail.com Target Outdoor operates a billboard plant with 19 digital faces in Southern Ontario. The company’s digital billboards are in the following communities: Belleville Brantford London Vaughan Roy Dzeko is the company’sPresident and CEO To receive a free morning […]
US Out of Home Revenues Grow in Line with Economy in 3Q 2024
The US out of home industry grew in excess of inflation and about as fast as the US economy during the third quarter of 2024. Take a look at this table in which we compare US out of home revenue growth for the past 8 financial quarters against the change […]
Company of the Day: Sunrise Outdoor
Company: Sunrise Outdoor Advertising Markets: New York Headquarters: 251 Main Street, Huntington, NY 11743 Phone: 631-427-7100 Email: sales@sunriseoutdoor.com Sunrise Outdoor is the largest outdoor advertising company on Long Island, New York. The company was established in 1975 with the acquisition of 68 billboards in Nassau County. Over the years Sunrise has grown to nearly […]
Legacy Buys Witchita Assets From ICT Media Group
On November 21, 2024 ICT Media Group, LLC. divested its Wichita, Kansas assets to Legacy Outdoor Advertising. The Seller, ICT Media Group, is a Kansas-based company headed by Matt Vos. The Buyer, Legacy Outdoor Advertising, is a Wyoming-based company headed by Chris Hilliard. Legacy also owns and manages assets in […]
Sriubas to Leave OUTFRONT Effective December 31
Andy Sriubas is leaving OUTFRONT on December 31. Here’s a review of the announcement, sponsored and analyzed by SignValue. OUTFRONT’s 8k announcement is brief. Item 5.02 Departure of Directors or Principal Officers; Election of Directors; Appointment of Principal Officers. Effective December 31, 2024, Andrew R. Sriubas, Chief Commercial Officer of […]
StreetMetrics and Lumix Partner to Measure Scooter Campaigns
BIRMINGHAM, AL – NOV. 26, 2024 – – Today, StreetMetrics announces a strategic partnership with Lumix Advertising to enhance data-driven transparency for scooter-based digital billboard campaigns. Through this partnership, Lumix will gain access to StreetMetrics’ powerful analytics platform, enabling its advertisers to make smarter, real-time advertising decisions based on reach, […]