Here are some of OUTFRONT CEO Jeremy Male’s comments at last weeks Citi Global TMT Conference, excerpted and analyzed by SignValue. 2025 priorities: adding digitals, reducing leverage and improving efficiency A key area of focus we will continue to be…digital development…it’s probably the best deployment of capital in terms of […]
Daktronics had a loss in the first quarter of fiscal 2025 caused by a non-operating charge on a convertible note. Here are the results of Daktronics earnings release for the first quarter of final 2025 (3 months ended July 27, 2024) and conference call. Revenues declined to $226 million due […]
Los Angeles, CA – September 9, 2024 – ReachTV, the largest streaming television network for travelers with 50M+ monthly viewers, and streamr.ai today announced a strategic partnership to launch a self-serve, connected TV (CTV) advertising platform. This innovative platform, powered by streamr’s GenAI technology, enables small and medium-sized businesses (SMBs) […]
Company: Primary Outdoor Media Markets: Texas Address: 2511 Boll St, Dallas, TX 75204 Phone: 214-880-0440 Email: info@primarymedia.com Primary Outdoor Media operates a billboard plant with 400 total faces including 12 digital faces in Texas. The firm is an operator associate in the IBOUSA. In early 2018 Primary acquired 50 billboards around […]
New York & Los Angeles – September 5, 2024 – Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, today announced that Prebid now supports DOOH and confirms the framework has been tested successfully. Hivestack by Perion and Intersection pioneered the first successful end to end test within […]
Company: Reach Outdoor Advertising Markets: Michigan Address: 8982 Compass Pt Cr, Galesburg, Michigan 49053 Email: craig@reachoutdooradvertising.com Phone: 269-744-1193 Reach Outdoor operates a billboard plant with 93 total faces including 3 digital faces in Michigan. The company ws started in 2004 by Craig and Jacqueline Hyde. Here’s a video of one […]
A Billboard Insider reader asks: “I am carving out a billboard easement on a property which I own and want to sell. How big should the easement be. Should it just cover the base of the sign (10’ by 10’ ) or should it be larger (say 50’ by 50’) […]
New York, NY – September 4, 2024 – Screenverse, a leading player in the digital out-of-home (DOOH) advertising industry, is proud to announce the rebranding of the “Screenverse Office” programmatic network to “Screenverse + TouchSource.” This strategic rebrand reflects TouchSource‘s expansion beyond office environments into high-traffic retail venues, including urban […]
Billboard Insider hears from multiple sources that Trailhead Media is testing the waters on a sale. Trailhead’s lead investor Viking Global has been in the investment since 2020 and we assume they will be calling the shots. Trailhead has approximately 3,500 faces including 260 digital faces, clustered in the North […]
September 3, 2024. Greensboro, NC – Adams Outdoor Advertising (“Adams”) is pleased to announce that it has acquired all of Triad Outdoor Advertising’s (“Triad”) billboard assets as of September 1, 2024. Terms of the deal were not disclosed. Triad, a family-owned business founded in Greensboro, NC, installed its first billboard […]
