Author: billboardinsider

DPAA Organizes CES Experience

NEW YORK – January 21, 2025 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today their recap of their Curated Member Experiences at CES. The multi-day Experience included interactive, private audience fireside chats with leading brands and agencies, Out of Home […]

First OOH Tokyo Conference in Feb 2025

The first OOH Tokyo Conference will be held on Thursday 20 February 2025. This has been organized by representatives of the Japanese OOH industry in association with the World Out of Home Organisation (WOO), the world’s only global Out-Of-Home (OOH) advertising industry association. The conference will be held at Tokyo […]

Company of the Day: Visual Outdoor Advertising

Company: Visual Outdoor Advertising, LLC Headquarters:  379 Bee Tree Ln.  Blairsville, GA 30512 Markets:  Northeast Georgia, Western North Carolina, and Eastern Tennessee Phone: (706) 745-9322 Email: visual.outdoor@comcast.net Terry and LuAnn Poteete The Poteete’s are a husband and wife ownership team with Terry Poteete serving as General Manager and LuAnn Poteete as the Financial […]

Chris Rothfelder on the Importance of Reviewing Title

Billboard Insider’s article discussing the Glorycrest v. Adams Outdoor lawsuit struck home from a transactional perspective. To recap, the Michigan lawsuit led to the invalidation of Adams’s lease of property due to a prohibition on billboards found in a restrictive covenant in a nearly 100 year old right of way […]

Robert Moore and the 17 year old digital billboard

Riley Outdoor’s Robert Moore has built almost 500 billboards in the course of a 30 year career.  He recently sold his compahy to Adams Outdoor.  Last week Robert talked about billboard permitting.  Today he talks about digital billboards.  What have you learned about digital billboards They are the future of […]

Feedback on Glorycrest vs Adams

Last Friday Billboard Insider reviewed a case in which a restrictive covenant in a  97 year old right of way agreement voided a billboard lease.   Lots of comments. An out of home executive says the case highlights the need for a title search and research Adams could have done […]

Company of the Day: Viscom Outdoor

Company:  Viscom: Outdoor Markets:  California, Nevada Headquarters: 11199 Shadow Court, Auburn CA  95602 Phone: 877-484-7266 Email:  dave@viscomoutdoor.com Viscom Outdoor was founded in 1974.  The company operates a billboard plant with 194 faces in Northern California and Nevada.  Insider talked with Owner Bob Townsend and Manager Dave Moran. Bob you’ve got a great […]

97 Year Old Right of Way Agreement Invalidates a Billboard Lease

A restrictive covenant in a 97 year old right of way agreement can invalidate a billboard lease.  That’s the lesson of Glorycrest Carpenter Road v Adams Outdoor.  Here are the facts In October 1927 a group of landowners conveyed a Release of Right of Way (“1927 Release”) to the State […]

Seen Media Hires Emily Nelson

New York, NY – Seen Media Group, one of NYC’s fastest-growing privately held outdoor media companies, is thrilled to announce the appointment of Emily Nelson as National Account Director. With her extensive experience and proven track record in the out-of-home (OOH) advertising industry, Emily brings a fresh vision and exceptional […]

Adam Malone says T-Mobile/Vistar is Good for Out of Home

Adam Malone of Screenverse tells Billboard Insider T-Mobile’s $600 million purchase of Vistar is good for out of home. You asked for thoughts on the Vistar acquisition.. here are a few of mine. T Mobile Ads’ acquisition of Vistar is the most significant moment in the DOOH industry… ever. The […]