SAN DIEGO, Feb. 19, 2025 /PRNewswire-PRWeb/ — Wrapify has announced a strategic alliance with a leading rideshare ad platform to expand reach for its data-rich out-of-home (OOH) advertising capabilities. As Wrapify continues to prove itself best in class, one rideshare ad platform is jumping on board to provide Wrapify’s unique […]
Company: WV Outdoor Markets: West Virginia, Ohio, Maryland Headquarters: 1389 Charleston, Road, Poca, West Virginia 25159 Phone: 304-342-0932 WV Outdoor. is a family owned out of home company serving West Virginia. WV Outdoor was founded in 1929 by John Vickers Ray. It is currently the largest independently owned outdoor billboard company in West […]
The Trump administration is implementing a 25% tariff on imports from Canada and Mexico and a 10% additional tariff on imports from China. Billboard Insider asked some out of home industry suppliers what they think this means for costs. Jason Mallory, General Manager, Lindmark Steel The price of steel is […]
Washington DC, DATE – The Out of Home Advertising Association of America (OAAA), the premier trade association for the U.S. out of home (OOH) advertising industry, today announced the appointment of Patrick Dolan as Chief Operating Officer. Dolan will lead OAAA’s operations and finances, focusing on driving operational excellence, optimizing […]
Readers comment on yesterday’s Creating Value by Building Static Billboards. Kennedy Outdoor founder Richard Kennedy is all-in on static billboards. I loved the article this morning on static billboards. It seems these days that everyone only wants to build digitals but I still really like static boards. I also really like Huntington’s […]
Company: Wolverine Sign Works Markets: Michigan, Indiana, Ohio Headquarters: 923 Bradley Street, Owosso, Michigan 48867 Phone: 800-535-7446 Email: info@wolverinesign.com Wolverine Sign Works was founded in 1916 by two traveling salesman who decided to start a sign rental company. They borrowed against their life insurance and since Michigan was the wolverine state they called the company […]
One in three Billboard Insider readers constructed a static billboard in the past year and one in three Billboard Insider readers intend to build a static billboard during the next year. Here’s how to create value constructing a static billboard. Double your money You can get a return of 20-30%/year […]
GRAND RAPIDS, MICH — In the cold, snowy winter months, you can bet that Michigan residents are dreaming of some warmer weather. So, Extra Credit Projects and Gerald R. Ford International Airport snapped at the opportunity to remind audiences of their nonstop getaway options to Florida. Through a collaboration with OUTFRONT […]
Wildstone, one of the world’s largest billboard companies, has struck a landmark £80 million deal to acquire 13 giant digital advertising installations in high-traffic areas across London. The 99-year lease agreement, signed with Transport for London (TfL), ensures that these premium sites—positioned at some of the capital’s most iconic roadside […]
We received some excellent reader comments on creating value with digital billboard conversions. Grey Outdoor Founder Grey Vick says digitals take more sales time Great digital locations are lucrative and effective for advertisers. Operators need to factor in an increase in the cost of sales for any digital conversions. The […]
