Author: billboardinsider

Company of the Day: Elite Media

Company: Elite Media Markets: Nevada Address:  145 Brightmoor Ct, Henderson, Nevada  89074 Email: sales@elitemediainc.com Phone: 702-492-0654 Elite Media provides large scale building wraps in Las Vegas.  Some of the firm’s location include the Springhill Suites, Las Vegas Convention Center, Renaissance and the Las Vegas Monorail.   Chad McCullough is the company’s President.  Kate McCullough […]

Ground Truth Partners with Place Exchange for Foot Traffic Attribution

New York, NY (Oct. 9, 2025) – GroundTruth, the ad platform trusted by brands and agencies to turn real-world behavior into real business results, today announced the launch of its Digital Out-of-Home (DOOH) solution. Powered by a robust integration with Place Exchange, the leading independent supply-side platform (SSP) for programmatic […]

Company of the Day: Dynamic Outdoor Media

Company: Dynamic Outdoor Media Markets: Texas Address: 419 Main St., Suite 16, Lubbock, TX 79424 Email: tyjones@dynamicoutdoormedia.com Phone: 876-670-6060 Dynamic outdoor media operates a billboard plant with 256 total faces including 20 digital faces in Texas. Dynamic is a sister company to Choice Outdoor which is located in Waco Texas. […]

Stopping Out of Home Check Fraud

Billboard Insider is running a series series on financial scams and your out of home company.  Today we’ll talk about the most common form of financial fraud. Check Stealing Billboard Insider recently sat in on a seminar where fraud investigator Frank McKenna said this:”Putting checks in the mail is a […]

Screenverse Acquires Perpetual Media

New York, NY-October 9, 2025 – Today, Screenverse announced the acquisition of key technology assets from Perpetual Media, strengthening its ability to unlock scaled video monetization for digital out-of-home (DOOH) networks. The move reinforces Screenverse’s commitment to advancing video-first solutions and enabling enterprise partners to maximize the value of their […]

Steve Passwaiter on Out of Home and Political Advertising

Billboard Insider talked with Steve Passwaiter about political advertising and out of home.  Steve is a Senior Advisor to BIA and the President of Silver Oak Political which provides political advertising intelligence.  You can contact Steve at steve@silveroakpolitical.com. How did you get involved with advertising? In the  past, I worked for Kantar […]

Marc Jacobs CMO talks fashion, luxury and OOH at DPAA Oct 14 DPAA Summit

At DPAA’s Global Summit, where Digital Meets the Real World, participants will learn from marketing star Kristin Patrick, CMO and Head of Digital at Marc Jacobs. Patrick has held CMO positions at Claire’s, PepsiCo, Playboy Enterprises, Liz Clairborne’s Lucky Brand among other senior positions. With her 30+ years of global […]

Company of the Day: Dusty’s Outdoor Media

Company: Dusty’s Outdoor Media Market(s): Illinois Headquarters: 1207 Network Center Blvd, Suite 3C, Effingham, IL 62401. Phone: 1-866-59-DUSTY Dusty’s Outdoor Media operates a billboard plant with over 358 faces in Illinois. The company sold 200 faces in Tennessee and Indiana to Trailhead Media in 2021. Dusty’s is a member of the OAAI and an […]

Cognitiv to Run AI Generated Campaign on Digital Out of Home

NEW YORK, October 6, 2025 – Cognitiv, the leading advanced performance partner powered by deep learning, today launched a multi-platform brand campaign, Meet Edna, announced at Advertising Week New York. Meet Edna was created to reflect how deep learning helps brands reach both tried and true, and untapped, overlooked audiences […]

Billups appoints Latin America, Europe and Asia-Pacific Execs

NEW YORK — October 7, 2025 — billups, the world’s largest independent out-of-home (OOH) technology and managed services company, today announced its expansion into Mexico and the appointment of senior leaders in Germany and Singapore to support the company’s continued global growth. These new roles reflect billups’ commitment to localized […]