No OOH company wants to be ambushed by a sales rep resignation. Given that 87% of sales reps are money motivated (according to The Society of Human Resource Management), appropriate compensation is an important first step in preventing sales department turnover. When you consider the enormous lifetime value of a […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Wagner Outdoor Advertising Market: Pennsylvania Headquarters: 985 Towne Square Drive, Suite 200, Greensburg, PA 15601. Phone: 724-838-0260 101 Email: bonnie@revest.properties Wagner Outdoor Advertising is a privately held company which operates a billboard company with over 30 faces in Pennsylvania including 2 digital faces. Wagner Outdoor Advertising is affiliated with Revest Properties, Northpointe Development Group, […]
Company: Wally Projects Markets: Nationwide Address: 9800 Wilshire Blvd, Beverly Hills, CA. 90212 Email: hello@wallyprojects.com Phone: 310-508-3838 Wally Projects is a California LLC which handles digital media advertising, building and wall projections which turn walls into billboards. The firm has executed projects in Austin, New York, Los Angeles, Miami and […]
Robert Moore has built almost 500 billboards in the course of a 30 year career. He recently sold Riley Outdoor to Adams Outdoor. Moore has written about his less is more development strategy and why digital billboards are the future. Today he talks about how he sells out of home. What’s your approach to […]
New York, NY – January 23, 2025 – Grand Visual, the award-winning global creative Out of Home (OOH) studio, today announced the appointment of Andrew Pearson as its first North American SVP, Creative Strategy. The newly established role aligns with Grand Visual’s growth ambitions in North America and its commitment […]
NEW YORK – January 21, 2025 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today their recap of their Curated Member Experiences at CES. The multi-day Experience included interactive, private audience fireside chats with leading brands and agencies, Out of Home […]
The first OOH Tokyo Conference will be held on Thursday 20 February 2025. This has been organized by representatives of the Japanese OOH industry in association with the World Out of Home Organisation (WOO), the world’s only global Out-Of-Home (OOH) advertising industry association. The conference will be held at Tokyo […]
Company: Visual Outdoor Advertising, LLC Headquarters: 379 Bee Tree Ln. Blairsville, GA 30512 Markets: Northeast Georgia, Western North Carolina, and Eastern Tennessee Phone: (706) 745-9322 Email: visual.outdoor@comcast.net Terry and LuAnn Poteete The Poteete’s are a husband and wife ownership team with Terry Poteete serving as General Manager and LuAnn Poteete as the Financial […]
Billboard Insider’s article discussing the Glorycrest v. Adams Outdoor lawsuit struck home from a transactional perspective. To recap, the Michigan lawsuit led to the invalidation of Adams’s lease of property due to a prohibition on billboards found in a restrictive covenant in a nearly 100 year old right of way […]
