A reader asked Billboard Insider for a good source for treated wood poles to build out of home signs. Bell Lumber and Pole has been supplying treated wood poles to utilities for more than 100 years. Vendor: Bell Lumber and Pole. Headquarters: 778 First Street N.W., New Brighton, MN. […]
Month: July 2021
Giesken Outdoor Saves $4,000 By Checking the Power Bill
Last week Billboard Insider wrote about the importance of monitoring out of home power and bandwidth bills for overcharges. Giesken Outdoor founder Tom Giesken says persistence pays when talking with the power company: Once on a billboard I converted from a static to a digital I noticed our other digitals, […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard art using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently. This week’s rating is provided by Greg […]
Company of the Day – AdWalls
Company: AdWalls Headquarters: 1001 Bishop Street, Suite 2820, Honolulu HI 96813 Market: Hawaii, New York, Boston, Chicago and Los Angeles Phone: 808-526-4044 Email: info@adwalls.com Hawaii is the core of AdWalls business but they also operate from a portfolio of parking garages in New York, Boston, Chicago, Los Angeles and top […]
In Their Words – Out of Home Executives Talk About Out of Home
If you are in the Out of Home industry or thinking of entering the OOH industry you need In Their Words: Out of Home Executives Talk About Out of Home. This 147 page guide contains interviews with 173 out of home executives at 150 out of home companies. The guide […]
Billboard Insider Classifieds July 3, 2021
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Boost Mobile Announces The First Name, Image and Likeness Deal, In Time Square
Hanna and Haley Cavinder are twin sisters who play basketball for Fresno State. As soon as the new NCAA NIL (name, image and likeness) rules went into effect, they flew to New York to sign their first major endorsement deal. They are now spokeswomen for Boost Mobile with plans to […]
Monitor Your OOH Power and Bandwidth Bills
It’s easy to get in the habit of paying out of home utility bills without thinking twice. You can save money by reviewing each month’s bill. Two examples. Electric Bills Look for large increases in power consumption month to month. You may have a broken light meter. When a Circle […]
OAAA Helps Defeat Attempt to Prohibit Vegetation Control
By Kerry Yoakum, Vice President of Government Affairs, OAAA Last week a Democratic Congressman from New England wanted to amend the Highway Beautification Act (HB) to prohibit vegetation control for billboard visibility. The OAAA helped block the amendment. This week the same amendment was refiled by Republicans Nancy Mace of […]
Consumers Happy, Receptive and Ready to Spend
With COVID-19 restrictions lifted and high rates of vaccination increasing, people are out of the house and reengaging with public spaces at an exciting pace. In fact, the majority of Americans report enjoying being out of the house these days (72%), feeling happy when they are out of the […]