Company: PM Advertising Market: Central Coast of California Headquarters: PO Box 3053, San Luis Obispo, CA 93403 Phone: 805-441-7861 Email: paulgmoerman@gmail.com PM Advertising is an outdoor advertising company located in San Luis Obispo County on California’s central coast. Billboard sites run along Hwy 101 from the city limits of San Luis […]
Month: November 2020
Outdoor Legal: Taking down a billboard is not an antitrust violation.
Terminating a lease in response to exorbitant rent demands is not an antitrust violation and having a restrictive sign code is not an antitrust violation. That’s the lesson of Karraa and VMG versus OUTFRONT Media and the City of Los Angeles. Here are the facts. Rabadi Service Station Inc. operates […]
Chris Huskey, RIP
KFOR.com reports that 34 year old Lamar Advertising of Oklahoma employee Chris Huskey was killed last week when he was shot attempting to recover a company vehicle stolen by a fugitive. Police later killed the fugitive in an exchange of gunfire. Friends called Chris “one of a kind.” This is […]
Geopath Reports Travel is 92% of Pre-covid
The Geopath Mobility Report dated 11/12/20 shows that average daily miles travelled is 92% of pre-covid levels. Here are the state charts. Average daily miles travelled is down slightly in most states during the past month. [wpforms id=”9787″] Paid Advertisement
Rate This Ad By Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Pelican Outdoor
Company: Pelican Outdoor Advertising Markets: New Orleans, Louisiana Headquarters: 201 Kent Avenue, Metairie, LA 70001 Phone: 504-738-5153 Pelican Outdoor operates 23 billboard structures in New Orleans, Louisiana. It is the only locally owned and operated billboard company servicing the greater New Orleans metro area. Most of the structures are two sided, 14 by […]
Billboard Insider Classifieds November 14, 2020
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Billboard/Poster Company Revenues Recovering Fastest From Covid
Here’s a chart showing of the change in revenues at the public out of home companies compared to each company’s reliance on roadside billboards. There’s a correlation between how reliant a company is on billboard/poster revenues and how fast it is recovering from covid. Small wonder that Clear Channel Outdoor, […]
Perception vs Reality: The Focus Group of One
By Kym Frank, President, Geopath Throughout the COVID-19 crisis, many of us have heard the opinions of a “focus group of one.” In fact, only a few weeks ago, I responded to a “traffic skeptic” on Billboard Insider who claimed that the Geopath mobility data (and consequently all of […]
The 2021 OBIE Awards competition is now open for entries!
The OBIEs celebrate the best in OOH creativity and innovation––whether complex, layered storytelling or simple, reductionist campaigns––meant to stop time for a moment. It’s no wonder OOH remains the creatives’ favorite medium. Never in the OBIEs’ illustrious history have we seen a year like 2020. Our beloved industry became […]