Join OAAA and Geopath for a Virtual Independent Operators Seminar on Wednesday, July 22 from 2 – 4 PM eastern. Hear from industry experts as they discuss topics important for running a successful OOH company in today’s turbulent media business. The seminar will feature several short but content rich sessions […]
The World Out of Home Organization (WOO) – which represents Out of Home media owners, national associations and specialist media agencies worldwide – has appointed New Commercial Arts to handle a major global campaign to promote the medium as Covid-19 lockdown eases. New Commercial Arts was appointed following a competitive pitch. […]
Happy 4th of July Holiday. Insider is taking the weekend off. We’ll be back as usual on Monday. [wpforms id=”9787″] Paid Advertisement
After nearly 25 years at OAAA, Stephen Freitas, CMO, has announced his intention to retire at the end of the year and has agreed to transition to a new role as EVP of Industry Initiatives where he will act as a senior advisor to OAAA and continue to leverage his […]
Lots of reaction to last week’s Kevin Gleason suggestion that we banish “board” from our out of home vocabulary. Here are 3 more phrases Insider would like to retire. Lean in when used by a 50-something white male out of home or ad agency executive to sound sensitive and hip. […]
Altermark CEO Claudia B Damas gives Insider her take on advertisers boycotting facebook. They should have done this a long time ago. This conversation is very repetitive. Online does not have the checks and balances needed to manage how brands culturally express themselves. The data shows over and over that […]
Bloomberg is reporting that American Infrastructure Funds is exploring the sale of Landmark Dividend LLC. The firm is working with a financial adviser that has begun contacting potential suitors including other infrastructure funds, said the people, who asked not to be identified because the talks are private. Landmark Dividend could […]
By Do It Outdoors A couple of years to when creative agency David&Goliath sought to put a completely new and sleek spin on promotional and advertising efforts for their client, the California Lottery. They wanted to (quite literally) give luck a new look with a new campaign involving custom mobile […]
Company: Kessler Outdoor & K2 MediaHeadquarters: Kessler Outdoor: 2669 NATIONAL RD, ZANESVILLE, OH 43701 K2 Media: 755 Grand Blvd, Ste B105-274 Miramar Beach, FL 32550 Markets: Ohio, West Virginia & FloridaPhone: 740-453-0668 (Ohio) 850-532-0075 (Florida)Email: Natalie@k2mediainc.com Kessler Outdoor Advertising and Ks Media are divisions of Kessler […]
US out of home stocks had an outstanding quarter as traffic rebounded and the economy began to open back up from Covid closures. Clear Channel Outdoor (blue), Lamar (green), OUTFRONT (purple) and S&P 500 (black) stock performance April-June, 2020 Clear Channel Outdoor increased 85% to $1.04 during the quarter versus […]
