The folks at Kantar have been studying cannabis advertising from January 1, 2017 to the end of 2018. Here are some highlights from Kantar’s research. US Marijuana advertising increased by $678,000 (24%) to $4.2 million from 2017 to 2018. 84% of the marijuana ad spend went to out of home […]
Company: Roland Digital Media Markets: Tennessee Headquarters: 2300 W. Jackson St, Cookeville, TN 38501 Phone: 931-528-8100 Roland Digital Media operates a a plant of over 350 digital, trivision and static billboard faces in Middle Tennessee. In addition the company has a brand consulting and website design business (you can tell because the company’s website […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Here’s a list of who makes what at Lamar, Outfront and Clear Channel Outdoor based on each company’s SEC filings. We’ve juxtaposed executive compensation against each company’s yearly and 5 year change in stock price. [wpforms id=”9787″] Paid Advertisement
Here’s how much the members of the board of directors of Lamar, Outfront and Clear Channel Outdoor made last year. Looks to Insider like there’s an inverse correlation between directors pay and outdoor company long term stock performance. Lamar stock is up 63% over the past 5 years, Outfront stock […]
By Q Chaghtai Digital Brand Manager at OAAA Brands are encouraging social media interaction now more than ever as many advertisers are understanding how well OOH advertising complements the modern media plan. A billboard or transit ad at one intersection can now be shared around the world in an […]
High-resolution display options are ideal for close-viewing audiences in urban environments BROOKINGS, S.D. – Apr. 18, 2019 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, announced today the release of its small format digital billboard line. Designed for urban environments and wallscapes, the product is intended for close-viewing audiences like downtown […]
On Tuesday Insider ran an article by Paul Wright on a Pennsylvania Commonwealth Court ruling that billboard lease income could be considered when estimating the taxable value of land. This is a big issue for operators because landlords will be more reluctant to allow billboards on their property if a […]
Insider’s note” :”I don’t want our city to look like Las Vegas” is the trite, unthinking, stale objection which is trotted out to digital billboards. It completely overlooks how the dynamic programming aspects of digital billboards can provide help consumers as this London digital billboard campaign shows. Clever digital Out […]
Philadelphia, PA – – Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor (CCO) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., today announced Philadelphia International Airport (PHL) selected the U.S. airport media leader (CCA) for a new seven-year airport advertising contract extending a relationship that began […]
