Posters (12′ by 25′ billboards) and junior posters (6′ by 12′ billboards) are the stepchildren of the out of home business. They aren’t as big as wallscapes or 14′ by 48′ bulletins. They aren’t as sexy as digital billboards. Yet posters can be an effective marketing tool to promote a […]
Company: Overall Murals Market: New York Headquarters: 874 Kent Ave/Ground Floor, Brooklyn, New York, 11205 Phone: 718-783-0835 Email: info@overallmurals.com Overall murals specializes in large-scale, hand-painted murals throughout New York City and in other major US markets. The company was started by Dmitry Pankov and Angel Saemai 2010. Here’s a great […]
Insider wants to thank Brad Thomas of Seeking Alpha for allowing us to reprint his articles on the outdoor industry. Brad is a research analyst and he currently writes weekly for Forbes and Seeking Alpha where he maintains research on many publicly-listed REITs. In addition, he is the Editor of […]
Billboard Insider Classifieds work: “We have written new insurance business as a result of our ad in Billboard Insider.” Stu Lee, Bassler Insurance “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost […]
Adams Outdoor Advertising announced their acquisition of 22 new assets in the city of Virginia Beach. The boards are strategically located on major roadways in the City: Interstate 264, Shore Drive, Virginia Beach Boulevard and Bonney Road. Insider spoke with Jim Balestino, General Manager of the Adams office in Norfolk, Virginia. […]
Want to generate a 37% return on investment, risk-free? Replace your old HID billboard lights with high efficiency LED lights. Insider achieved a 37% return on investment by replacing 6 old HID lights on this Clear Lake, Iowa billboard with new high efficiency Holophane LED lights from Reliable Electric. Look […]
“We need to stop thinking of OOH as a stand-alone billboard or a bus shelter poster and start thinking of how it can interact with and engage with its audiences. History Channel’s Unforgotten Soldiers brought a black and white World War I photograph to life on one of Aukland’s busiest […]
Wisconsin State Journal reports that Adams Outdoor Advertising is appealing a decision by Madison officials to deny a request to modify 22 billboards. The City’s Urban Design Commission will review the appeals on Oct 11. Adams seeks to increase the billboard heights or install digital displays. Adams has sued Madison, […]
Company: Orange Barrel Media Markets: Nationwide Headquarters: 250 North Hartford Ave, Columbus, OH 43222 Phone: 614-294-4898 Orange Barrel Media designs and operates high profile advertising displays in multiple cities including Los Angeles, Chicago, Wash DC, Denver, Charlotte, Nashville, Columbus, Cleveland and Cincinnati. The firm was started in 2003. Pete Scantland […]
Hurricane Harvey and Irma have put storm preparedness top of mind. Timur Colak, CEO of digital billboard manufacturer Lightking, spoke at the September 2017 IBOUSA meeting on LED Billboards and storm preparedness. Insider asked Timur to summarize his talk. Timur, what parts of the country are at risk for major […]
