A brand new, free online out of home advertising networking group has officially launched and is now available to provide multiple free networking opportunities for professionals in the out-of-home (OOH) advertising industry. The group was created to provide a free and public way for the industry to network openly in […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Yesterday we ran a post on Justin Powell’s decision to hire an art liason person to make his sales force more efficient. We asked some out of home ad designers what they they thought and they said this: Out of Home Creative’s Founder Melody Roberts says the idea makes sense. […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
We appreciate it when we hear from our readers. Wes Frick has been contemplating an issue and as he moves forward he sent us this note explaining his concerns. BillboardDesign.com & Wes Frick Design is no longer using AI imagery in advertising campaigns. Even though it can make highly detailed […]
Distance and legibility matter most when it comes to billboards. They’re mostly experienced by the drivers that are passing by it. As a billboard designer, I’m constantly watching the billboards and really trying to experience them as if I’ve never seen them before. I think it would be very important […]
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
By Wes Frick How do I get clients to reduce the amount of information on billboard campaigns? I’ll tell you exactly how I do it. Step 1. Approach Shot Mockup If they’re requesting a busy campaign, place the artwork on an approach distance shot, and if they can’t read it, […]
