NEW YORK ( July 28, 2022) – Vistar Media, the leading global provider of software for digital out-of-home (DOOH), has appointed Welby Chen as Chief Operating Officer. Following a rapid expansion into 13 countries, strategic acquisition of Sage+Archer in Europe and record breaking revenue quarters, Chen joins the Vistar executive […]
NEW YORK – July 21, 2022 – High-impact inventory from Intersection is now available for purchase via the supply-side platform (SSP) from Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH). From LinkNYC to digital urban panels and digital bus shelters, Intersection’s high-impact media is strategically […]
New York, NY (March 16, 2022) — Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), has today announced a partnership with Mira, a location intelligence and attribution provider for OOH, which was recently acquired by Reveal Mobile. As a result of this partnership, marketers can […]
NEW YORK–(BUSINESS WIRE)–Vistar Media, the leading global provider of software for digital out-of-home (DOOH), today announced version 6.0 of the Vistar Demand-Side Platform (DSP), which combines a highly visual out-of-home (OOH) media buying experience with the tools for data-driven campaign optimization that today’s digital buyers expect. The Vistar DSP manages […]
Atlanta, GA (02.08.22) – FuelMedia TV, a place-based digital media network serving fuel and convenience venues across the United States, today announced a partnership with Vistar Media, the leading provider of programmatic technology for digital out-of-home (DOOH). With this agreement, FuelMedia TV’s national network of 7,000+ gas pump digital video […]
NEW YORK, NY (December 2, 2021) — Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH), today announced that it has been selected by Uber OOH, Uber’s digital cartop advertising network, as a new programmatic partner. Uber OOH will leverage the Vistar supply-side platform (SSP) to […]
Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), has been selected as the supply-side platform (SSP) for Scentre Group’s inhouse digital network, BrandSpace, providing programmatic access to its high impact inventory in New Zealand. Scentre Group is the owner and operator of five Westfield Living […]
(September 7, 2021) – Thanks to programmatic technology, digital out-of-home (DOOH) can be bought in new ways which have proven to be effective from both a qualitative and quantitative perspective. HYP, an Australian tech startup specialising in data and measurement, is pleased to announce its partnership with Vistar Media. HYP’s […]
Company: Barrett Outdoor Headquarters: 381 Highland St., West Haven CT Markets: Eastern Connecticut Phone: 203.932.4601 Email: sales@Barrettoutdoor.com Barrett Outdoor operates a billboard plant in Eastern Connecticut along the I-95 corridor including Bridgeport, Stratford, Devon and Milford. The Company was started in 1962 by Jack Barrett. Billboard Insider talked with John Barrett company’s President. Barrett is […]
On today’s Billboard Insider podcast Adomni founder Jonathan Gudai talks about how out of home is recovering and what he thinks of the capital flowing into programmatic out of home. Here are the highlights. How is out of home recovering from covid? We feel like we are back right now. […]
