Richard Rothfelder’s Article from yesterday on the “Let’s Go Brandon” meme and lawsuit on BA vs Tri County Area Schools, brought the following question from our friend Tom Giesken. “Pardon my confusion but I’m not an attorney. So, when the case was dismissed did that mean the school had the […]
Tag: Tom Giesken
Tom Giesken’s Advice to Someone Starting in Out of Home
Billboard Insider is running a series featuring Tom Giesken, who just retired after a 30 year career in our home Advertising, including 25 years running his own Billboard company. Last week Tom talked about bank financing and managing through tough times. Today he talks about faith and business and gives […]
Tom Giesken on Getting Bank Financing and Handling Tough Times
Billboard Insider is running a series featuring Tom Giesken who just retired after 30 out of home advertising including 25 years running his own billboard company. Last week Tom talked about building signs. Today he talks about bank financing and managing through tough times. Getting Bank Financing I’ve been fortunate. […]
Tom Giesken on Building Signs
Billboard Insider is running a series featuring Tom Giesken who just retired after a 35 year career in out of home (including 25 years running his own company). Last week Tom talked about winning a permit dispute. Today he talks about building signs. Getting started building signs. I’m a good […]
Tom Giesken on Knowing When to Litigate
Billboard Insider is running a series featuring Tom Giesken who just retired after a 35 year career in out of home (including 25 years running his own company). Last week Tom talked about static billboards and digital billboards. Today he talks about a time he had to litigate to protect […]
Tom Giesken on Static Billboards, Digital Billboards and Permits
We are running a series of interviews with Tom Giesken who recently sold his billboards after a 35 year (including 25 years on his own) in the out of home advertising business Last week, Tom talked about billboard leasing and landlords. Today he talks about how to find good static […]
Tom Giesken Talks Leasing
We are running a series of interviews with out of home exec Tom Giesken. Last week Tom talked about getting into the out of home business and building his first billboard. Today he talks about leasing. What have you learned about leasing? Trust is important to landlords. I always tell […]
From the YMCA to Billboards: How Tom Giesken Found His Calling in Out of Home
Tom Giesken of Giesken Outdoor recently sold his remaining billboards to Lamar Advertising after more than 25 years running his own out of home company. We will run a series of interviews in which Tom reflects on his out of home career. Today Tom talks about getting started. How did […]
Celebrating Tom Giesken
By Justin Powell, CEO, Huntington Billboards When I first dipped my toes into the billboard business, I was a complete novice—zero knowledge, zero connections. In a leap of faith, I started emailing billboard companies, asking if anyone would be willing to spare a few minutes to talk to me. Most […]
Giesken Outdoor Sells to Lamar
Thomas Giesken, the President of Giesken Outdoor advertising tells Billboard Insider he’s finalized a deal to sell the last of his out of home assets to Lamar Advertising. We also heard from Craig Berry from Stark Capital Solutions who worked on the transaction. We are pleased to announce that Tom […]















