Yesterday we carried OUTFRONT Media’s press release on the deployment of the On Smart Media platform with the Washington Metropolitan Transit Authority. Railway Age has commented that OUTFRONT Media’s ON Smart Media platform keeps train passengers updated while offering advertising partners state-of-the-art addressable screens. The On Smart Technology is now available in both […]
Tag: outfront
Outfront Wants Its Own Radar
Location based marketing is all the rage. Outfront has announced a partnership with xAd, a company which enables real-time, location-based marketing, for the development of xAd Marketplace a self service platform for buying and selling locations. You can watch a Vimeo video on the new product here. Here’s the press release: […]
