Here are the details of the webcast and powerpoint in which Outfront announced the MTA contract win. Outfront CEO Jeremy Male began the call with an ebullient statement: “We’re very excited to be sharing this news with you today. It’s truly an extraordinary opportunity and one that’s been a long […]
Rainbow Kirby-Stearns is a Marketing Communications Specialist at Clear Channel Outdoor. Liz Rave is a marketing director at Outfront Media. They’ve written a terrific article for the Interactive Advertising Bureau (“IAB”) on how to use digital out of home effectively. Insider thanks Kirby-Stearns and Rave and the IAB for permission […]
Outfront CEO Jeremy Male addressed the Goldman Sachs Communacopia on Wednesday. Here are the highlights from the Seeking Alpha transcript. You can listen to Male’s talk on Events page of the Outfront Website. On the impact of the hurricanes Harvey and Irma: So, as we look around, we were very fortunate […]
Insider is seeing an increased use of plastic inflatables as billboard extensions. Last week we wrote about the American Royal Ribs 3D inflatable billboard. Here’s a video on a 3D inflatable billboard for 102.9 The Whale which was executed by Outfront Media and Soft Signs. Soft Signs owner Eddy Carolan […]
Insider likes and reads Seeking Alpha. Brad Thomas is one of my favorite writers on the site. His focus is on Real Estate Investment Trusts, or REITS, a community that includes both Lamar and Outfront. Brad wrote an article this week focused on Outfront Media as well as the OOH […]
The 3 public US out of home companies are more risky that than that US stock market based on their betas. The US Stock market beta: 1.00 Lamar beta: 1.13 Outfront beta: […]
Public out of home company valuations were stable during the second quarter of 2017. The following table shows that the four public out of home companies (Clear Channel Outdoor, Lamar, OUTFRONT and JCDecaux) had an enterprise value of 13.2 times cashflow at June 2017, down slightly from 13.4 times cashflow […]
NEW YORK, July 5, 2017 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today that it has completed an asset swap with Independent Outdoor Network. The Company acquired digital billboards in the Boston designated market area (DMA) in exchange for static billboards in four non-metro market clusters considered not strategic to […]
Insider saw this video from Outfront featuring their New York City market. Video is a terrific way to promote your boards and territory. It’s easy to shoot footage with an iphone or drone and upload it to facebook. [wpforms id=”9787″] Paid Advertisement
We wrote Tuesday about the Outfront/American Royal billboard campaign which has inflatable ribs. Here’s a one minute video showing the installation together with some priceless bystander reactions. Come see the World's Largest Rack of Ribs on I-35 south of downtown! Then Live LARGE Sept. 1-3 at the Speedway #AR2017BBQ @SmithfieldBrand […]
