Tag: Link Media

Link Media Purchases Thomas Outdoor Advertising

Roswell, GA – January 27, 2021: Link Media Outdoor (“Link”), is pleased to announce the purchase of the outdoor advertising assets of Thomas Outdoor Advertising, Inc., based in Manhattan, KS. Thomas was founded in 1941 and operates 368 billboard faces in Manhattan and central Kansas. These assets complement Link’s existing […]

Link Media Promotes Seth Garrett and Hires Robin Karp

Link Media is pleased to announce that Seth Garrett has been promoted to Director of Real Estate, responsible for oversight of Link’s Corporate Real Estate functions. Seth joined Link in 2017 as Real Estate Manager, and has been instrumental in the development of programs, policies and procedures as the Company […]

What Should Be My Days Sales Outstanding?

A reader asks Billboard Insider what Days Sales Outstanding  should be at an Out of Home advertising company.  Days sales outstanding tells you how long it takes you to convert your receivables to cash.  The formula is: Days Sales Outstanding = (accounts receivable/last 365 days sales) x 365 What should […]

Billboard/Poster Company Revenues Recovering Fastest From Covid

Here’s a chart showing of the change in revenues at the public out of home companies compared to each company’s reliance on roadside billboards.  There’s a correlation between how reliant a company is on billboard/poster revenues and how fast it is recovering from covid. Small wonder that Clear Channel Outdoor, […]

Boston Omaha Announces Closing of $125 Million IPO

Boston Omaha Corporation announced  that Yellowstone Acquisition Company (“Yellowstone”) closed its initial public offering (the “IPO”) of 12,500,000 units at a price of $10.00 per unit, resulting in gross proceeds of $125,000,000. The units began trading on the NASDAQ Stock Market, LLC (“NASDAQ”) under the ticker symbol “YSACU” on October […]

Link Media Hires Derberry

Link Media Outdoor is pleased to announce that they have brought on Laura Derberry as an Account Executive in the West Virginia market. Previously, Laura worked as a Sales Representative at Image Outdoor for almost three years, and she also did contract work for Link since October 2019. It was […]

Link Media Hires Sedlaczek

Link Media Outdoor is pleased to announce that they have brought on Russell Sedlaczek as an Account Executive in the Atlanta market. Russell has six years of experience as an Account Executive at Lamar Advertising, and has another six years’ experience working in business, sales, marketing, and advertising. Combined with his […]

Lafoy on acquisitions: We’re looking now.

Today’s podcast guest is Scott Lafoy a 35 year out of home veteran and CEO of Link Media Outdoor says Link Media is always looking for acquisitions and it’s looking now.  Here are the highlights of our conversation. Talk about your career and why you came to Link Media. I […]

Link Media Revenues Down 7% in 2Q 2020

Boston Omaha, the public parent of Link Media Outdoor released second quarter 2020 financials.  Here are the results of the second quarter 2020 earnings release.  We’ve broken out Link Media’s performance below. Link Media Outdoor Performance for Second Quarter 2020 (000’s) Link Media Outdoor revenues declined 7% to $6.7 million […]

Company of the Day: Link Media

Company: Link Media Outdoor Markets: Central and Southeast United States Address: 200 Mansell Ct. East, Bldg 200 Suite 360, Roswell, GA  30076 Email: info@linkmediaoutdoor.com Phone: 844-404-5465 Link Media is the sixth largest out of home company in the United States.  It operates a billboard plant with 3,000 billboard structures and […]