Digital billboards provide a big assist to government agencies that need to communicate quickly in public emergencies. Insider talked with Ashby Street Outdoor’s Jim Matalone about the company’s tornado warning system. Jim, where did the idea for a tornado warning system come from? This was something that bothered me for […]
Tag: jim matalone
Company of the Day: Ashby St Outdoor
Company: Ashby St Outdoor Markets: Kansas, Arkansas, Oklahoma Headquarters: 1855 Shelby Lane, Fayetteville, AR 72704 Phone: 479-442-0300 Ashby St operates a billboard plant with 2,000 faces in over 40 counties in Arkansas, Eastern Oklahoma and Wichita, Kansas. The company has 75 digital faces. Ashby St was founded in April 2011 with the purchase […]
How to Budget Maintenance Expenses
Insider has long wondered how to forecast maintenance capexp for a billboard company. Maintenance capexp averages 2.1% of revenue at Lamar and Outfront as you can see from the following chart. Clear Channel Outdoor Americas didn’t break out maintenance capexp. $$$ in Millions Insider asked two of the smartest minds […]

















